#BC4544#BC4544

#BC4544 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.4% C 0.154 H 24.0°. Best body text is #FFFFFF at 5.16:1 contrast (WCAG AA passes).

Color values

HEX	#BC4544
RGB	rgb(188, 69, 68)
HSL	hsl(1, 47%, 50%)
HSV	hsv(1, 64%, 74%)
CMYK	cmyk(0%, 63.3%, 63.8%, 26.3%)
CIE-LAB	lab(46.13, 47.83, 26.35)
CIE-LCH	lch(46.13, 54.60, 28.85°)
OKLab	oklab(55.4% 0.1407 0.0628)
OKLCH	oklch(55.4% 0.154 24)
XYZ	xyz(23.9129, 15.3682, 7.1749)
Luminance	0.1537 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC4544 #44BBBC

analogous

#BC447F #BC4544 #BC8144

triadic

#BC4544 #44BC45 #4544BC

tetradic

#BC4544 #7FBC44 #44BBBC #8144BC

square

#BC4544 #7FBC44 #44BBBC #8144BC

split-complementary

#BC4544 #44BC81 #447FBC

monochromatic

#622423 #8F3433 #BC4544 #CC7271 #DC9F9E

Accessibility & contrast

On white

5.16

#BC4544 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.07

#BC4544 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC4544

5.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC4544	#FFFFFF	#000000	##FFFFFF
##BC4544	1.00	5.16	4.07	5.16
#FFFFFF	5.16	1.00	21.00	1.00
#000000	4.07	21.00	1.00	21.00
##FFFFFF	5.16	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645D43

Deuteranopia (green-blind)

#827741

Tritanopia (blue-blind)

#CE2B46

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bc4544;
/* rgb */ color: rgb(188, 69, 68);
/* oklch */ color: oklch(55.4% 0.154 24.0);

Tailwind

colors: {
  custom: {
    50: '#d77e78',
    500: '#bc4544',
    950: '#000000',
  },
}

SCSS

$custom: #bc4544;
$custom-light: #d77e78;
$custom-dark: #000000;

JSON

{
  "hex": "#bc4544",
  "rgb": {
    "r": 188,
    "g": 69,
    "b": 68
  },
  "hsl": {
    "h": 0.5,
    "s": 47.244,
    "l": 50.196
  },
  "oklch": {
    "l": 0.55403,
    "c": 0.15404,
    "h": 24
  },
  "luminance": 0.15365
}

Semantic roles & 50–950 ramp

primary

#BC4544

secondary

#93C8C9

accent

#D6D751

background

#FEF8F7

surface

#FCEFED

border

#D5CAC8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BC4544

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →