#BC4540#BC4540

#BC4540 is a mid, vivid red. Relative luminance 0.153; OKLCH L 55.3% C 0.155 H 25.9°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#BC4540
RGB	rgb(188, 69, 64)
HSL	hsl(2, 49%, 49%)
HSV	hsv(2, 66%, 74%)
CMYK	cmyk(0%, 63.3%, 66%, 26.3%)
CIE-LAB	lab(46.07, 47.58, 28.64)
CIE-LCH	lch(46.07, 55.53, 31.04°)
OKLab	oklab(55.34% 0.1391 0.0674)
OKLCH	oklch(55.34% 0.155 25.9)
XYZ	xyz(23.7949, 15.3210, 6.5538)
Luminance	0.1532 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC4540 #40B7BC

analogous

#BC4079 #BC4540 #BC8340

triadic

#BC4540 #40BC45 #4540BC

tetradic

#BC4540 #79BC40 #40B7BC #8340BC

square

#BC4540 #79BC40 #40B7BC #8340BC

split-complementary

#BC4540 #40BC83 #4079BC

monochromatic

#612321 #8E3430 #BC4540 #CD706C #DD9D9A

Accessibility & contrast

On white

5.17

#BC4540 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.06

#BC4540 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC4540

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC4540	#FFFFFF	#000000	##FFFFFF
##BC4540	1.00	5.17	4.06	5.17
#FFFFFF	5.17	1.00	21.00	1.00
#000000	4.06	21.00	1.00	21.00
##FFFFFF	5.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645D3F

Deuteranopia (green-blind)

#82773D

Tritanopia (blue-blind)

#CE2A45

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bc4540;
/* rgb */ color: rgb(188, 69, 64);
/* oklch */ color: oklch(55.3% 0.155 25.9);

Tailwind

colors: {
  custom: {
    50: '#d77e75',
    500: '#bc4540',
    950: '#000000',
  },
}

SCSS

$custom: #bc4540;
$custom-light: #d77e75;
$custom-dark: #000000;

JSON

{
  "hex": "#bc4540",
  "rgb": {
    "r": 188,
    "g": 69,
    "b": 64
  },
  "hsl": {
    "h": 2.419,
    "s": 49.206,
    "l": 49.412
  },
  "oklch": {
    "l": 0.55335,
    "c": 0.15461,
    "h": 25.9
  },
  "luminance": 0.15318
}

Semantic roles & 50–950 ramp

primary

#BC4540

secondary

#8FC6C9

accent

#D3D94F

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BC4540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →