#BC44AD#BC44AD

#BC44AD is a mid, vivid purple. Relative luminance 0.178; OKLCH L 58.8% C 0.195 H 333.0°. Best body text is #FFFFFF at 4.60:1 contrast (WCAG AA passes).

Color values

HEX	#BC44AD
RGB	rgb(188, 68, 173)
HSL	hsl(308, 47%, 50%)
HSV	hsv(308, 64%, 74%)
CMYK	cmyk(0%, 63.8%, 8%, 26.3%)
CIE-LAB	lab(49.31, 60.25, -32.26)
CIE-LCH	lch(49.31, 68.34, 331.83°)
OKLab	oklab(58.84% 0.1735 -0.0882)
OKLCH	oklch(58.84% 0.195 333)
XYZ	xyz(30.3491, 17.8451, 41.3731)
Luminance	0.1784 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC44AD #44BC53

analogous

#8F44BC #BC44AD #BC4471

triadic

#BC44AD #ADBC44 #44ADBC

tetradic

#BC44AD #BC8F44 #44BC53 #4471BC

square

#BC44AD #BC8F44 #44BC53 #4471BC

split-complementary

#BC44AD #71BC44 #44BC8F

monochromatic

#62235A #8F3384 #BC44AD #CC71C1 #DC9ED5

Accessibility & contrast

On white

4.60

#BC44AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.57

#BC44AD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BC44AD

4.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC44AD	#FFFFFF	#000000	##FFFFFF
##BC44AD	1.00	4.60	4.57	4.60
#FFFFFF	4.60	1.00	21.00	1.00
#000000	4.57	21.00	1.00	21.00
##FFFFFF	4.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#406AB0

Deuteranopia (green-blind)

#687BAA

Tritanopia (blue-blind)

#C44E72

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bc44ad;
/* rgb */ color: rgb(188, 68, 173);
/* oklch */ color: oklch(58.8% 0.195 333.0);

Tailwind

colors: {
  custom: {
    50: '#d380c6',
    500: '#bc44ad',
    950: '#000000',
  },
}

SCSS

$custom: #bc44ad;
$custom-light: #d380c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bc44ad",
  "rgb": {
    "r": 188,
    "g": 68,
    "b": 173
  },
  "hsl": {
    "h": 307.5,
    "s": 47.244,
    "l": 50.196
  },
  "oklch": {
    "l": 0.58837,
    "c": 0.19464,
    "h": 333
  },
  "luminance": 0.17843
}

Semantic roles & 50–950 ramp

primary

#BC44AD

secondary

#93C99A

accent

#D76251

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BC44AD

Body copy rendered with the generated semantic roles for this colour.

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