#BC4449#BC4449

#BC4449 is a mid, vivid red. Relative luminance 0.153; OKLCH L 55.4% C 0.155 H 21.3°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#BC4449
RGB	rgb(188, 68, 73)
HSL	hsl(358, 47%, 50%)
HSV	hsv(358, 64%, 74%)
CMYK	cmyk(0%, 63.8%, 61.2%, 26.3%)
CIE-LAB	lab(46.06, 48.60, 23.25)
CIE-LCH	lch(46.06, 53.87, 25.57°)
OKLab	oklab(55.37% 0.144 0.0562)
OKLCH	oklch(55.37% 0.155 21.3)
XYZ	xyz(24.0110, 15.3099, 7.9928)
Luminance	0.1531 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC4449 #44BCB7

analogous

#BC4485 #BC4449 #BC7B44

triadic

#BC4449 #49BC44 #4449BC

tetradic

#BC4449 #85BC44 #44BCB7 #7B44BC

square

#BC4449 #85BC44 #44BCB7 #7B44BC

split-complementary

#BC4449 #44BC7B #4485BC

monochromatic

#622326 #8F3337 #BC4449 #CC7175 #DC9EA1

Accessibility & contrast

On white

5.17

#BC4449 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.06

#BC4449 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC4449

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC4449	#FFFFFF	#000000	##FFFFFF
##BC4449	1.00	5.17	4.06	5.17
#FFFFFF	5.17	1.00	21.00	1.00
#000000	4.06	21.00	1.00	21.00
##FFFFFF	5.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635D48

Deuteranopia (green-blind)

#817746

Tritanopia (blue-blind)

#CE2B47

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bc4449;
/* rgb */ color: rgb(188, 68, 73);
/* oklch */ color: oklch(55.4% 0.155 21.3);

Tailwind

colors: {
  custom: {
    50: '#d67e7b',
    500: '#bc4449',
    950: '#000000',
  },
}

SCSS

$custom: #bc4449;
$custom-light: #d67e7b;
$custom-dark: #000000;

JSON

{
  "hex": "#bc4449",
  "rgb": {
    "r": 188,
    "g": 68,
    "b": 73
  },
  "hsl": {
    "h": 357.5,
    "s": 47.244,
    "l": 50.196
  },
  "oklch": {
    "l": 0.55372,
    "c": 0.15462,
    "h": 21.3
  },
  "luminance": 0.15307
}

Semantic roles & 50–950 ramp

primary

#BC4449

secondary

#93C9C6

accent

#D7D151

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BC4449

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →