#BC4437#BC4437

#BC4437 is a mid, vivid red. Relative luminance 0.151; OKLCH L 55.1% C 0.157 H 29.2°. Best body text is #FFFFFF at 5.22:1 contrast (WCAG AA passes).

Color values

HEX	#BC4437
RGB	rgb(188, 68, 55)
HSL	hsl(6, 55%, 48%)
HSV	hsv(6, 71%, 74%)
CMYK	cmyk(0%, 63.8%, 70.7%, 26.3%)
CIE-LAB	lab(45.78, 47.53, 33.53)
CIE-LCH	lch(45.78, 58.16, 35.20°)
OKLab	oklab(55.07% 0.1372 0.0768)
OKLCH	oklch(55.07% 0.157 29.2)
XYZ	xyz(23.4982, 15.1047, 5.2918)
Luminance	0.1510 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC4437 #37AFBC

analogous

#BC376C #BC4437 #BC8737

triadic

#BC4437 #37BC44 #4437BC

tetradic

#BC4437 #6CBC37 #37AFBC #8737BC

square

#BC4437 #6CBC37 #37AFBC #8737BC

split-complementary

#BC4437 #37BC87 #376CBC

monochromatic

#5D221B #8D3329 #BC4437 #D06B60 #DE978F

Accessibility & contrast

On white

5.22

#BC4437 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.02

#BC4437 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC4437

5.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC4437	#FFFFFF	#000000	##FFFFFF
##BC4437	1.00	5.22	4.02	5.22
#FFFFFF	5.22	1.00	21.00	1.00
#000000	4.02	21.00	1.00	21.00
##FFFFFF	5.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#655C35

Deuteranopia (green-blind)

#837633

Tritanopia (blue-blind)

#CE2742

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bc4437;
/* rgb */ color: rgb(188, 68, 55);
/* oklch */ color: oklch(55.1% 0.157 29.2);

Tailwind

colors: {
  custom: {
    50: '#d87d6e',
    500: '#bc4437',
    950: '#000000',
  },
}

SCSS

$custom: #bc4437;
$custom-light: #d87d6e;
$custom-dark: #000000;

JSON

{
  "hex": "#bc4437",
  "rgb": {
    "r": 188,
    "g": 68,
    "b": 55
  },
  "hsl": {
    "h": 5.865,
    "s": 54.733,
    "l": 47.647
  },
  "oklch": {
    "l": 0.55073,
    "c": 0.15722,
    "h": 29.2
  },
  "luminance": 0.15101
}

Semantic roles & 50–950 ramp

primary

#BC4437

secondary

#86C2C9

accent

#D0DE4A

background

#FEF7F6

surface

#FCEEEC

border

#D5C9C7

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BC4437

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →