#BC40B4#BC40B4

#BC40B4 is a mid, highly saturated purple. Relative luminance 0.177; OKLCH L 58.8% C 0.205 H 330.5°. Best body text is #FFFFFF at 4.64:1 contrast (WCAG AA passes).

Color values

HEX	#BC40B4
RGB	rgb(188, 64, 180)
HSL	hsl(304, 49%, 49%)
HSV	hsv(304, 66%, 74%)
CMYK	cmyk(0%, 66%, 4.3%, 26.3%)
CIE-LAB	lab(49.08, 62.97, -36.73)
CIE-LCH	lch(49.08, 72.90, 329.75°)
OKLab	oklab(58.78% 0.1788 -0.101)
OKLCH	oklch(58.78% 0.205 330.5)
XYZ	xyz(30.8105, 17.6557, 44.9563)
Luminance	0.1765 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC40B4 #40BC48

analogous

#8640BC #BC40B4 #BC4076

triadic

#BC40B4 #B4BC40 #40B4BC

tetradic

#BC40B4 #BC8640 #40BC48 #4076BC

square

#BC40B4 #BC8640 #40BC48 #4076BC

split-complementary

#BC40B4 #76BC40 #40BC86

monochromatic

#61215D #8E3088 #BC40B4 #CD6CC7 #DD9AD8

Accessibility & contrast

On white

4.64

#BC40B4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.53

#BC40B4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BC40B4

4.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC40B4	#FFFFFF	#000000	##FFFFFF
##BC40B4	1.00	4.64	4.53	4.64
#FFFFFF	4.64	1.00	21.00	1.00
#000000	4.53	21.00	1.00	21.00
##FFFFFF	4.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#366AB7

Deuteranopia (green-blind)

#637BB1

Tritanopia (blue-blind)

#C34E75

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bc40b4;
/* rgb */ color: rgb(188, 64, 180);
/* oklch */ color: oklch(58.8% 0.205 330.5);

Tailwind

colors: {
  custom: {
    50: '#d37ecb',
    500: '#bc40b4',
    950: '#000000',
  },
}

SCSS

$custom: #bc40b4;
$custom-light: #d37ecb;
$custom-dark: #000000;

JSON

{
  "hex": "#bc40b4",
  "rgb": {
    "r": 188,
    "g": 64,
    "b": 180
  },
  "hsl": {
    "h": 303.871,
    "s": 49.206,
    "l": 49.412
  },
  "oklch": {
    "l": 0.58779,
    "c": 0.20535,
    "h": 330.5
  },
  "luminance": 0.17653
}

Semantic roles & 50–950 ramp

primary

#BC40B4

secondary

#8FC993

accent

#D9584F

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BC40B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →