#BC40AB#BC40AB

#BC40AB is a mid, vivid purple. Relative luminance 0.173; OKLCH L 58.3% C 0.198 H 333.7°. Best body text is #FFFFFF at 4.71:1 contrast (WCAG AA passes).

Color values

HEX	#BC40AB
RGB	rgb(188, 64, 171)
HSL	hsl(308, 49%, 49%)
HSV	hsv(308, 66%, 74%)
CMYK	cmyk(0%, 66%, 9%, 26.3%)
CIE-LAB	lab(48.64, 61.54, -32.13)
CIE-LCH	lch(48.64, 69.42, 332.43°)
OKLab	oklab(58.32% 0.178 -0.0878)
OKLCH	oklch(58.32% 0.198 333.7)
XYZ	xyz(29.9233, 17.3008, 40.2836)
Luminance	0.1730 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC40AB #40BC51

analogous

#8F40BC #BC40AB #BC406D

triadic

#BC40AB #ABBC40 #40ABBC

tetradic

#BC40AB #BC8F40 #40BC51 #406DBC

square

#BC40AB #BC8F40 #40BC51 #406DBC

split-complementary

#BC40AB #6DBC40 #40BC8F

monochromatic

#612158 #8E3081 #BC40AB #CD6CC0 #DD9AD3

Accessibility & contrast

On white

4.71

#BC40AB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.46

#BC40AB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC40AB

4.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC40AB	#FFFFFF	#000000	##FFFFFF
##BC40AB	1.00	4.71	4.46	4.71
#FFFFFF	4.71	1.00	21.00	1.00
#000000	4.46	21.00	1.00	21.00
##FFFFFF	4.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D68AE

Deuteranopia (green-blind)

#677AA8

Tritanopia (blue-blind)

#C44A70

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bc40ab;
/* rgb */ color: rgb(188, 64, 171);
/* oklch */ color: oklch(58.3% 0.198 333.7);

Tailwind

colors: {
  custom: {
    50: '#d37ec4',
    500: '#bc40ab',
    950: '#000000',
  },
}

SCSS

$custom: #bc40ab;
$custom-light: #d37ec4;
$custom-dark: #000000;

JSON

{
  "hex": "#bc40ab",
  "rgb": {
    "r": 188,
    "g": 64,
    "b": 171
  },
  "hsl": {
    "h": 308.226,
    "s": 49.206,
    "l": 49.412
  },
  "oklch": {
    "l": 0.58318,
    "c": 0.19845,
    "h": 333.7
  },
  "luminance": 0.17298
}

Semantic roles & 50–950 ramp

primary

#BC40AB

secondary

#8FC997

accent

#D9624F

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B12

muted

#837C81

Preview Lab

Preview with #BC40AB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →