#BC4040#BC4040
#BC4040 is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.7% C 0.160 H 24.1°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).
Color values
| HEX | #BC4040 |
|---|---|
| RGB | rgb(188, 64, 64) |
| HSL | hsl(0, 49%, 49%) |
| HSV | hsv(0, 66%, 74%) |
| CMYK | cmyk(0%, 66%, 66%, 26.3%) |
| CIE-LAB | lab(45.26, 49.75, 27.64) |
| CIE-LCH | lch(45.26, 56.91, 29.06°) |
| OKLab | oklab(54.73% 0.146 0.0652) |
| OKLCH | oklch(54.73% 0.16 24.1) |
| XYZ | xyz(23.5002, 14.7316, 6.4555) |
| Luminance | 0.1473 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 0.34
Reddish
#C44240
ΔE00 1.96
Dusty Red
#B9484E
ΔE00 3.55
Cardinal
#C41E3A
ΔE00 4.87
Cherry (survey)
#CF0234
ΔE00 5.60
Faded Red
#D3494E
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BC4040 #40BCBC
analogous
#BC407E #BC4040 #BC7E40
triadic
#BC4040 #40BC40 #4040BC
tetradic
#BC4040 #7EBC40 #40BCBC #7E40BC
square
#BC4040 #7EBC40 #40BCBC #7E40BC
split-complementary
#BC4040 #40BC7E #407EBC
monochromatic
#612121 #8E3030 #BC4040 #CD6C6C #DD9A9A
Accessibility & contrast
On white
5.32
#BC4040 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.95
#BC4040 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BC4040
5.32:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BC4040 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BC4040 | 1.00 | 5.32 | 3.95 | 5.32 |
| #FFFFFF | 5.32 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.32 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#615A3F
Deuteranopia (green-blind)
#80753D
Tritanopia (blue-blind)
#CE2241
Achromatopsia (no color)
#6B6B6B
Design tokens & code
CSS
--color: #bc4040; /* rgb */ color: rgb(188, 64, 64); /* oklch */ color: oklch(54.7% 0.160 24.1);
Tailwind
colors: {
custom: {
50: '#d77b75',
500: '#bc4040',
950: '#000000',
},
}SCSS
$custom: #bc4040; $custom-light: #d77b75; $custom-dark: #000000;
JSON
{
"hex": "#bc4040",
"rgb": {
"r": 188,
"g": 64,
"b": 64
},
"hsl": {
"h": 0,
"s": 49.206,
"l": 49.412
},
"oklch": {
"l": 0.5473,
"c": 0.15987,
"h": 24.1
},
"luminance": 0.14728
}Semantic roles & 50–950 ramp
primary
#BC4040
secondary
#8FC9C9
accent
#D9D94F
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A08
muted
#847C7B