#BC3F40#BC3F40

#BC3F40 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.6% C 0.161 H 23.7°. Best body text is #FFFFFF at 5.35:1 contrast (WCAG AA passes).

Color values

HEX	#BC3F40
RGB	rgb(188, 63, 64)
HSL	hsl(360, 50%, 49%)
HSV	hsv(360, 66%, 74%)
CMYK	cmyk(0%, 66.5%, 66%, 26.3%)
CIE-LAB	lab(45.11, 50.17, 27.45)
CIE-LCH	lch(45.11, 57.19, 28.68°)
OKLab	oklab(54.61% 0.1473 0.0648)
OKLCH	oklch(54.61% 0.161 23.7)
XYZ	xyz(23.4444, 14.6198, 6.4369)
Luminance	0.1462 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC3F40 #3FBCBB

analogous

#BC3F7F #BC3F40 #BC7D3F

triadic

#BC3F40 #40BC3F #3F40BC

tetradic

#BC3F40 #7FBC3F #3FBCBB #7D3FBC

square

#BC3F40 #7FBC3F #3FBCBB #7D3FBC

split-complementary

#BC3F40 #3FBC7D #3F7FBC

monochromatic

#602021 #8E3030 #BC3F40 #CD6B6C #DD9999

Accessibility & contrast

On white

5.35

#BC3F40 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#BC3F40 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC3F40

5.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC3F40	#FFFFFF	#000000	##FFFFFF
##BC3F40	1.00	5.35	3.92	5.35
#FFFFFF	5.35	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615A3F

Deuteranopia (green-blind)

#80753C

Tritanopia (blue-blind)

#CE2041

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bc3f40;
/* rgb */ color: rgb(188, 63, 64);
/* oklch */ color: oklch(54.6% 0.161 23.7);

Tailwind

colors: {
  custom: {
    50: '#d77b75',
    500: '#bc3f40',
    950: '#000000',
  },
}

SCSS

$custom: #bc3f40;
$custom-light: #d77b75;
$custom-dark: #000000;

JSON

{
  "hex": "#bc3f40",
  "rgb": {
    "r": 188,
    "g": 63,
    "b": 64
  },
  "hsl": {
    "h": 359.52,
    "s": 49.801,
    "l": 49.216
  },
  "oklch": {
    "l": 0.54613,
    "c": 0.16092,
    "h": 23.7
  },
  "luminance": 0.14617
}

Semantic roles & 50–950 ramp

primary

#BC3F40

secondary

#8EC9C8

accent

#D9D84E

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BC3F40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →