#BC3C40#BC3C40
#BC3C40 is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.3% C 0.164 H 22.8°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).
Color values
| HEX | #BC3C40 |
|---|---|
| RGB | rgb(188, 60, 64) |
| HSL | hsl(358, 52%, 49%) |
| HSV | hsv(358, 68%, 74%) |
| CMYK | cmyk(0%, 68.1%, 66%, 26.3%) |
| CIE-LAB | lab(44.66, 51.40, 26.88) |
| CIE-LCH | lch(44.66, 58.01, 27.61°) |
| OKLab | oklab(54.27% 0.1512 0.0635) |
| OKLCH | oklch(54.27% 0.164 22.8) |
| XYZ | xyz(23.2827, 14.2966, 6.3830) |
| Luminance | 0.1429 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 0.98
Reddish
#C44240
ΔE00 2.76
Dusty Red
#B9484E
ΔE00 3.38
Cardinal
#C41E3A
ΔE00 3.91
Cherry (survey)
#CF0234
ΔE00 4.92
Lipstick Red
#C0022F
ΔE00 5.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BC3C40 #3CBCB8
analogous
#BC3C80 #BC3C40 #BC783C
triadic
#BC3C40 #40BC3C #3C40BC
tetradic
#BC3C40 #80BC3C #3CBCB8 #783CBC
square
#BC3C40 #80BC3C #3CBCB8 #783CBC
split-complementary
#BC3C40 #3CBC78 #3C80BC
monochromatic
#5F1E20 #8E2D30 #BC3C40 #CE676A #DD9597
Accessibility & contrast
On white
5.44
#BC3C40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.86
#BC3C40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BC3C40
5.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BC3C40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BC3C40 | 1.00 | 5.44 | 3.86 | 5.44 |
| #FFFFFF | 5.44 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.44 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F583F
Deuteranopia (green-blind)
#7F743C
Tritanopia (blue-blind)
#CE1A3F
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #bc3c40; /* rgb */ color: rgb(188, 60, 64); /* oklch */ color: oklch(54.3% 0.164 22.8);
Tailwind
colors: {
custom: {
50: '#d77975',
500: '#bc3c40',
950: '#000000',
},
}SCSS
$custom: #bc3c40; $custom-light: #d77975; $custom-dark: #000000;
JSON
{
"hex": "#bc3c40",
"rgb": {
"r": 188,
"g": 60,
"b": 64
},
"hsl": {
"h": 358.125,
"s": 51.613,
"l": 48.627
},
"oklch": {
"l": 0.54274,
"c": 0.16401,
"h": 22.8
},
"luminance": 0.14293
}Semantic roles & 50–950 ramp
primary
#BC3C40
secondary
#8BC9C7
accent
#DBD74D
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A08
muted
#847C7B