#BC3A40#BC3A40
#BC3A40 is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.1% C 0.166 H 22.2°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).
Color values
| HEX | #BC3A40 |
|---|---|
| RGB | rgb(188, 58, 64) |
| HSL | hsl(357, 53%, 48%) |
| HSV | hsv(357, 69%, 74%) |
| CMYK | cmyk(0%, 69.1%, 66%, 26.3%) |
| CIE-LAB | lab(44.36, 52.20, 26.52) |
| CIE-LCH | lch(44.36, 58.55, 26.93°) |
| OKLab | oklab(54.06% 0.1538 0.0627) |
| OKLCH | oklch(54.06% 0.166 22.2) |
| XYZ | xyz(23.1799, 14.0910, 6.3488) |
| Luminance | 0.1409 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.47
Reddish
#C44240
ΔE00 3.20
Dusty Red
#B9484E
ΔE00 3.42
Cardinal
#C41E3A
ΔE00 3.47
Cherry (survey)
#CF0234
ΔE00 4.66
Lipstick Red
#C0022F
ΔE00 5.17
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BC3A40 #3ABCB6
analogous
#BC3A81 #BC3A40 #BC753A
triadic
#BC3A40 #40BC3A #3A40BC
tetradic
#BC3A40 #81BC3A #3ABCB6 #753ABC
square
#BC3A40 #81BC3A #3ABCB6 #753ABC
split-complementary
#BC3A40 #3ABC75 #3A81BC
monochromatic
#5E1D20 #8D2C30 #BC3A40 #CF6469 #DE9396
Accessibility & contrast
On white
5.50
#BC3A40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.82
#BC3A40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BC3A40
5.50:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BC3A40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BC3A40 | 1.00 | 5.50 | 3.82 | 5.50 |
| #FFFFFF | 5.50 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.50 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5D573F
Deuteranopia (green-blind)
#7E733C
Tritanopia (blue-blind)
#CE153D
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #bc3a40; /* rgb */ color: rgb(188, 58, 64); /* oklch */ color: oklch(54.1% 0.166 22.2);
Tailwind
colors: {
custom: {
50: '#d77874',
500: '#bc3a40',
950: '#000000',
},
}SCSS
$custom: #bc3a40; $custom-light: #d77874; $custom-dark: #000000;
JSON
{
"hex": "#bc3a40",
"rgb": {
"r": 188,
"g": 58,
"b": 64
},
"hsl": {
"h": 357.231,
"s": 52.846,
"l": 48.235
},
"oklch": {
"l": 0.54056,
"c": 0.16604,
"h": 22.2
},
"luminance": 0.14088
}Semantic roles & 50–950 ramp
primary
#BC3A40
secondary
#89C9C6
accent
#DCD64C
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160908
muted
#847B7B