#BC3978#BC3978
#BC3978 is a mid, vivid pink. Relative luminance 0.150; OKLCH L 55.4% C 0.176 H 355.0°. Best body text is #FFFFFF at 5.26:1 contrast (WCAG AA passes).
Color values
| HEX | #BC3978 |
|---|---|
| RGB | rgb(188, 57, 120) |
| HSL | hsl(331, 53%, 48%) |
| HSV | hsv(331, 70%, 74%) |
| CMYK | cmyk(0%, 69.7%, 36.2%, 26.3%) |
| CIE-LAB | lab(45.60, 57.35, -6.15) |
| CIE-LCH | lch(45.60, 57.68, 353.88°) |
| OKLab | oklab(55.42% 0.1756 -0.0155) |
| OKLCH | oklch(55.42% 0.176 355) |
| XYZ | xyz(25.5939, 14.9767, 19.3086) |
| Luminance | 0.1497 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.75
Mediumvioletred
#C71585
ΔE00 4.78
Deep Pink
#CB0162
ΔE00 6.29
Dark Pink
#CB416B
ΔE00 6.94
Dark Hot Pink
#D90166
ΔE00 7.21
Darkish Pink
#DA467D
ΔE00 8.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BC3978 #39BC7D
analogous
#BC39B9 #BC3978 #BC3C39
triadic
#BC3978 #78BC39 #3978BC
tetradic
#BC3978 #B9BC39 #39BC7D #3C39BC
square
#BC3978 #B9BC39 #39BC7D #3C39BC
split-complementary
#BC3978 #39BC3C #39B9BC
monochromatic
#5E1D3C #8D2B5A #BC3978 #D06397 #DE92B6
Accessibility & contrast
On white
5.26
#BC3978 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.99
#BC3978 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BC3978
5.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BC3978 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BC3978 | 1.00 | 5.26 | 3.99 | 5.26 |
| #FFFFFF | 5.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#505D7A
Deuteranopia (green-blind)
#757575
Tritanopia (blue-blind)
#CB2D54
Achromatopsia (no color)
#6C6C6C
Design tokens & code
CSS
--color: #bc3978; /* rgb */ color: rgb(188, 57, 120); /* oklch */ color: oklch(55.4% 0.176 355.0);
Tailwind
colors: {
custom: {
50: '#d5799e',
500: '#bc3978',
950: '#000000',
},
}SCSS
$custom: #bc3978; $custom-light: #d5799e; $custom-dark: #000000;
JSON
{
"hex": "#bc3978",
"rgb": {
"r": 188,
"g": 57,
"b": 120
},
"hsl": {
"h": 331.145,
"s": 53.469,
"l": 48.039
},
"oklch": {
"l": 0.55424,
"c": 0.17631,
"h": 355
},
"luminance": 0.14974
}Semantic roles & 50–950 ramp
primary
#BC3978
secondary
#88C9AA
accent
#DD974B
background
#FDF7F9
surface
#FBEEF2
border
#D4C9CC
text
#150A0E
muted
#837C7E