#BC396D#BC396D

#BC396D is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.1% C 0.172 H 0.3°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#BC396D
RGB	rgb(188, 57, 109)
HSL	hsl(336, 53%, 48%)
HSV	hsv(336, 70%, 74%)
CMYK	cmyk(0%, 69.7%, 42%, 26.3%)
CIE-LAB	lab(45.25, 56.18, 0.09)
CIE-LCH	lch(45.25, 56.18, 0.09°)
OKLab	oklab(55.05% 0.1721 0.0009)
OKLCH	oklch(55.05% 0.172 0.3)
XYZ	xyz(24.9643, 14.7248, 15.9926)
Luminance	0.1472 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC396D #39BC88

analogous

#BC39AE #BC396D #BC4639

triadic

#BC396D #6DBC39 #396DBC

tetradic

#BC396D #AEBC39 #39BC88 #4639BC

square

#BC396D #AEBC39 #39BC88 #4639BC

split-complementary

#BC396D #39BC46 #39AEBC

monochromatic

#5E1D37 #8D2B52 #BC396D #D0638E #DE92B0

Accessibility & contrast

On white

5.32

#BC396D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#BC396D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC396D

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC396D	#FFFFFF	#000000	##FFFFFF
##BC396D	1.00	5.32	3.94	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545B6E

Deuteranopia (green-blind)

#77746A

Tritanopia (blue-blind)

#CC284E

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bc396d;
/* rgb */ color: rgb(188, 57, 109);
/* oklch */ color: oklch(55.1% 0.172 0.3);

Tailwind

colors: {
  custom: {
    50: '#d57996',
    500: '#bc396d',
    950: '#000000',
  },
}

SCSS

$custom: #bc396d;
$custom-light: #d57996;
$custom-dark: #000000;

JSON

{
  "hex": "#bc396d",
  "rgb": {
    "r": 188,
    "g": 57,
    "b": 109
  },
  "hsl": {
    "h": 336.183,
    "s": 53.469,
    "l": 48.039
  },
  "oklch": {
    "l": 0.55054,
    "c": 0.17211,
    "h": 0.3
  },
  "luminance": 0.14722
}

Semantic roles & 50–950 ramp

primary

#BC396D

secondary

#88C9AF

accent

#DDA34B

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0D

muted

#837C7E

Preview Lab

Preview with #BC396D

Body copy rendered with the generated semantic roles for this colour.

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