#BC3964#BC3964

#BC3964 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.8% C 0.170 H 4.8°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#BC3964
RGB	rgb(188, 57, 100)
HSL	hsl(340, 53%, 48%)
HSV	hsv(340, 70%, 74%)
CMYK	cmyk(0%, 69.7%, 46.8%, 26.3%)
CIE-LAB	lab(45.00, 55.30, 5.27)
CIE-LCH	lch(45.00, 55.55, 5.44°)
OKLab	oklab(54.78% 0.1689 0.0141)
OKLCH	oklch(54.78% 0.17 4.8)
XYZ	xyz(24.5044, 14.5409, 13.5704)
Luminance	0.1454 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC3964 #39BC91

analogous

#BC39A5 #BC3964 #BC4F39

triadic

#BC3964 #64BC39 #3964BC

tetradic

#BC3964 #A5BC39 #39BC91 #4F39BC

square

#BC3964 #A5BC39 #39BC91 #4F39BC

split-complementary

#BC3964 #39BC4F #39A5BC

monochromatic

#5E1D32 #8D2B4B #BC3964 #D06386 #DE92AB

Accessibility & contrast

On white

5.37

#BC3964 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#BC3964 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC3964

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC3964	#FFFFFF	#000000	##FFFFFF
##BC3964	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#565A65

Deuteranopia (green-blind)

#797461

Tritanopia (blue-blind)

#CC244A

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bc3964;
/* rgb */ color: rgb(188, 57, 100);
/* oklch */ color: oklch(54.8% 0.170 4.8);

Tailwind

colors: {
  custom: {
    50: '#d6798f',
    500: '#bc3964',
    950: '#000000',
  },
}

SCSS

$custom: #bc3964;
$custom-light: #d6798f;
$custom-dark: #000000;

JSON

{
  "hex": "#bc3964",
  "rgb": {
    "r": 188,
    "g": 57,
    "b": 100
  },
  "hsl": {
    "h": 340.305,
    "s": 53.469,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54781,
    "c": 0.16952,
    "h": 4.8
  },
  "luminance": 0.14538
}

Semantic roles & 50–950 ramp

primary

#BC3964

secondary

#88C9B4

accent

#DDAD4B

background

#FDF7F8

surface

#FBEEF0

border

#D4C9CB

text

#150A0C

muted

#837C7D

Preview Lab

Preview with #BC3964

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →