#BC394C#BC394C

#BC394C is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.2% C 0.167 H 16.5°. Best body text is #FFFFFF at 5.49:1 contrast (WCAG AA passes).

Color values

HEX	#BC394C
RGB	rgb(188, 57, 76)
HSL	hsl(351, 53%, 48%)
HSV	hsv(351, 70%, 74%)
CMYK	cmyk(0%, 69.7%, 59.6%, 26.3%)
CIE-LAB	lab(44.44, 53.36, 19.30)
CIE-LCH	lch(44.44, 56.74, 19.89°)
OKLab	oklab(54.18% 0.1597 0.0473)
OKLCH	oklch(54.18% 0.167 16.5)
XYZ	xyz(23.5090, 14.1427, 8.3280)
Luminance	0.1414 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC394C #39BCA9

analogous

#BC398D #BC394C #BC6839

triadic

#BC394C #4CBC39 #394CBC

tetradic

#BC394C #8DBC39 #39BCA9 #6839BC

square

#BC394C #8DBC39 #39BCA9 #6839BC

split-complementary

#BC394C #39BC68 #398DBC

monochromatic

#5E1D26 #8D2B39 #BC394C #D06372 #DE929D

Accessibility & contrast

On white

5.49

#BC394C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.83

#BC394C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC394C

5.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC394C	#FFFFFF	#000000	##FFFFFF
##BC394C	1.00	5.49	3.83	5.49
#FFFFFF	5.49	1.00	21.00	1.00
#000000	3.83	21.00	1.00	21.00
##FFFFFF	5.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B584C

Deuteranopia (green-blind)

#7D7349

Tritanopia (blue-blind)

#CE1841

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bc394c;
/* rgb */ color: rgb(188, 57, 76);
/* oklch */ color: oklch(54.2% 0.167 16.5);

Tailwind

colors: {
  custom: {
    50: '#d7787d',
    500: '#bc394c',
    950: '#000000',
  },
}

SCSS

$custom: #bc394c;
$custom-light: #d7787d;
$custom-dark: #000000;

JSON

{
  "hex": "#bc394c",
  "rgb": {
    "r": 188,
    "g": 57,
    "b": 76
  },
  "hsl": {
    "h": 351.298,
    "s": 53.469,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54181,
    "c": 0.16656,
    "h": 16.5
  },
  "luminance": 0.14139
}

Semantic roles & 50–950 ramp

primary

#BC394C

secondary

#88C9BF

accent

#DDC84B

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BC394C

Body copy rendered with the generated semantic roles for this colour.

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