#BC3949#BC3949

#BC3949 is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.1% C 0.167 H 17.9°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX	#BC3949
RGB	rgb(188, 57, 73)
HSL	hsl(353, 53%, 48%)
HSV	hsv(353, 70%, 74%)
CMYK	cmyk(0%, 69.7%, 61.2%, 26.3%)
CIE-LAB	lab(44.38, 53.15, 21.07)
CIE-LCH	lch(44.38, 57.18, 21.62°)
OKLab	oklab(54.12% 0.1585 0.0512)
OKLCH	oklch(54.12% 0.167 17.9)
XYZ	xyz(23.4071, 14.1020, 7.7914)
Luminance	0.1410 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC3949 #39BCAC

analogous

#BC398A #BC3949 #BC6B39

triadic

#BC3949 #49BC39 #3949BC

tetradic

#BC3949 #8ABC39 #39BCAC #6B39BC

square

#BC3949 #8ABC39 #39BCAC #6B39BC

split-complementary

#BC3949 #39BC6B #398ABC

monochromatic

#5E1D25 #8D2B37 #BC3949 #D06370 #DE929B

Accessibility & contrast

On white

5.50

#BC3949 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#BC3949 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC3949

5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC3949	#FFFFFF	#000000	##FFFFFF
##BC3949	1.00	5.50	3.82	5.50
#FFFFFF	5.50	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5749

Deuteranopia (green-blind)

#7D7345

Tritanopia (blue-blind)

#CE1740

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bc3949;
/* rgb */ color: rgb(188, 57, 73);
/* oklch */ color: oklch(54.1% 0.167 17.9);

Tailwind

colors: {
  custom: {
    50: '#d7787b',
    500: '#bc3949',
    950: '#000000',
  },
}

SCSS

$custom: #bc3949;
$custom-light: #d7787b;
$custom-dark: #000000;

JSON

{
  "hex": "#bc3949",
  "rgb": {
    "r": 188,
    "g": 57,
    "b": 73
  },
  "hsl": {
    "h": 352.672,
    "s": 53.469,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54118,
    "c": 0.16658,
    "h": 17.9
  },
  "luminance": 0.14099
}

Semantic roles & 50–950 ramp

primary

#BC3949

secondary

#88C9C1

accent

#DDCB4B

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BC3949

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →