#BC3948#BC3948

#BC3948 is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.1% C 0.167 H 18.4°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX	#BC3948
RGB	rgb(188, 57, 72)
HSL	hsl(353, 53%, 48%)
HSV	hsv(353, 70%, 74%)
CMYK	cmyk(0%, 69.7%, 61.7%, 26.3%)
CIE-LAB	lab(44.36, 53.09, 21.66)
CIE-LCH	lch(44.36, 57.33, 22.19°)
OKLab	oklab(54.1% 0.1581 0.0525)
OKLCH	oklch(54.1% 0.167 18.4)
XYZ	xyz(23.3742, 14.0888, 7.6182)
Luminance	0.1409 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC3948 #39BCAD

analogous

#BC3989 #BC3948 #BC6C39

triadic

#BC3948 #48BC39 #3948BC

tetradic

#BC3948 #89BC39 #39BCAD #6C39BC

square

#BC3948 #89BC39 #39BCAD #6C39BC

split-complementary

#BC3948 #39BC6C #3989BC

monochromatic

#5E1D24 #8D2B36 #BC3948 #D0636F #DE929A

Accessibility & contrast

On white

5.50

#BC3948 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#BC3948 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC3948

5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC3948	#FFFFFF	#000000	##FFFFFF
##BC3948	1.00	5.50	3.82	5.50
#FFFFFF	5.50	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5748

Deuteranopia (green-blind)

#7D7344

Tritanopia (blue-blind)

#CE163F

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bc3948;
/* rgb */ color: rgb(188, 57, 72);
/* oklch */ color: oklch(54.1% 0.167 18.4);

Tailwind

colors: {
  custom: {
    50: '#d7787a',
    500: '#bc3948',
    950: '#000000',
  },
}

SCSS

$custom: #bc3948;
$custom-light: #d7787a;
$custom-dark: #000000;

JSON

{
  "hex": "#bc3948",
  "rgb": {
    "r": 188,
    "g": 57,
    "b": 72
  },
  "hsl": {
    "h": 353.13,
    "s": 53.469,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54098,
    "c": 0.1666,
    "h": 18.4
  },
  "luminance": 0.14086
}

Semantic roles & 50–950 ramp

primary

#BC3948

secondary

#88C9C1

accent

#DDCC4B

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BC3948

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →