#BC3940#BC3940
#BC3940 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.9% C 0.167 H 21.9°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).
Color values
| HEX | #BC3940 |
|---|---|
| RGB | rgb(188, 57, 64) |
| HSL | hsl(357, 53%, 48%) |
| HSV | hsv(357, 70%, 74%) |
| CMYK | cmyk(0%, 69.7%, 66%, 26.3%) |
| CIE-LAB | lab(44.22, 52.59, 26.34) |
| CIE-LCH | lch(44.22, 58.82, 26.60°) |
| OKLab | oklab(53.95% 0.155 0.0623) |
| OKLCH | oklch(53.95% 0.167 21.9) |
| XYZ | xyz(23.1300, 13.9911, 6.3321) |
| Luminance | 0.1399 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.71
Cardinal
#C41E3A
ΔE00 3.27
Reddish
#C44240
ΔE00 3.42
Dusty Red
#B9484E
ΔE00 3.46
Cherry (survey)
#CF0234
ΔE00 4.54
Lipstick Red
#C0022F
ΔE00 5.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BC3940 #39BCB5
analogous
#BC3981 #BC3940 #BC7339
triadic
#BC3940 #40BC39 #3940BC
tetradic
#BC3940 #81BC39 #39BCB5 #7339BC
square
#BC3940 #81BC39 #39BCB5 #7339BC
split-complementary
#BC3940 #39BC73 #3981BC
monochromatic
#5E1D20 #8D2B30 #BC3940 #D06368 #DE9296
Accessibility & contrast
On white
5.53
#BC3940 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.80
#BC3940 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BC3940
5.53:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BC3940 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BC3940 | 1.00 | 5.53 | 3.80 | 5.53 |
| #FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.80 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5D573F
Deuteranopia (green-blind)
#7E733C
Tritanopia (blue-blind)
#CE123D
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #bc3940; /* rgb */ color: rgb(188, 57, 64); /* oklch */ color: oklch(53.9% 0.167 21.9);
Tailwind
colors: {
custom: {
50: '#d87874',
500: '#bc3940',
950: '#000000',
},
}SCSS
$custom: #bc3940; $custom-light: #d87874; $custom-dark: #000000;
JSON
{
"hex": "#bc3940",
"rgb": {
"r": 188,
"g": 57,
"b": 64
},
"hsl": {
"h": 356.794,
"s": 53.469,
"l": 48.039
},
"oklch": {
"l": 0.53949,
"c": 0.16704,
"h": 21.9
},
"luminance": 0.13988
}Semantic roles & 50–950 ramp
primary
#BC3940
secondary
#88C9C5
accent
#DDD54B
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160908
muted
#847B7B