#BC391D#BC391D

#BC391D is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.5% C 0.172 H 33.6°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX#BC391D
RGBrgb(188, 57, 29)
HSLhsl(11, 73%, 43%)
HSVhsv(11, 85%, 74%)
CMYKcmyk(0%, 69.7%, 84.6%, 26.3%)
CIE-LABlab(43.81, 51.15, 45.33)
CIE-LCHlch(43.81, 68.35, 41.55°)
OKLaboklab(53.52% 0.1435 0.0952)
OKLCHoklch(53.52% 0.172 33.6)
XYZxyz(22.4266, 13.7098, 2.6275)
Luminance0.1371 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BC391D #1DA0BC
analogous
#BC1D51 #BC391D #BC881D
triadic
#BC391D #1DBC39 #391DBC
tetradic
#BC391D #51BC1D #1DA0BC #881DBC
square
#BC391D #51BC1D #1DA0BC #881DBC
split-complementary
#BC391D #1DBC88 #1D51BC
monochromatic
#52190D #872915 #BC391D #E05436 #E8816B

Accessibility & contrast

On white

5.61
#BC391D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.74
#BC391D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC391D
5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BC391D#FFFFFF#000000##FFFFFF
##BC391D1.005.613.745.61
#FFFFFF5.611.0021.001.00
#0000003.7421.001.0021.00
##FFFFFF5.611.0021.001.00

Color blindness preview

Protanopia (red-blind)
#605518
Deuteranopia (green-blind)
#807215
Tritanopia (blue-blind)
#CF0234
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #bc391d;
/* rgb */ color: rgb(188, 57, 29);
/* oklch */ color: oklch(53.5% 0.172 33.6);
Tailwind
colors: {
  custom: {
    50: '#da775c',
    500: '#bc391d',
    950: '#000000',
  },
}
SCSS
$custom: #bc391d;
$custom-light: #da775c;
$custom-dark: #000000;
JSON
{
  "hex": "#bc391d",
  "rgb": {
    "r": 188,
    "g": 57,
    "b": 29
  },
  "hsl": {
    "h": 10.566,
    "s": 73.272,
    "l": 42.549
  },
  "oklch": {
    "l": 0.53515,
    "c": 0.17223,
    "h": 33.6
  },
  "luminance": 0.13706
}

Semantic roles & 50–950 ramp

primary
#BC391D
secondary
#67BCCE
accent
#D0F038
background
#FEF7F5
surface
#FDEEE9
border
#D5C9C5
text
#170904
muted
#857B79

Preview Lab

Preview with #BC391D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BC391D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva