#BC374A#BC374A

#BC374A is a mid, vivid red. Relative luminance 0.139; OKLCH L 53.9% C 0.169 H 16.9°. Best body text is #FFFFFF at 5.55:1 contrast (WCAG AA passes).

Color values

HEX	#BC374A
RGB	rgb(188, 55, 74)
HSL	hsl(351, 55%, 48%)
HSV	hsv(351, 71%, 74%)
CMYK	cmyk(0%, 70.7%, 60.6%, 26.3%)
CIE-LAB	lab(44.12, 53.98, 20.12)
CIE-LCH	lch(44.12, 57.61, 20.44°)
OKLab	oklab(53.93% 0.1614 0.0491)
OKLCH	oklch(53.93% 0.169 16.9)
XYZ	xyz(23.3436, 13.9215, 7.9351)
Luminance	0.1392 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC374A #37BCA9

analogous

#BC378C #BC374A #BC6737

triadic

#BC374A #4ABC37 #374ABC

tetradic

#BC374A #8CBC37 #37BCA9 #6737BC

square

#BC374A #8CBC37 #37BCA9 #6737BC

split-complementary

#BC374A #37BC67 #378CBC

monochromatic

#5D1B25 #8D2937 #BC374A #D06070 #DE8F9A

Accessibility & contrast

On white

5.55

#BC374A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.78

#BC374A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC374A

5.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC374A	#FFFFFF	#000000	##FFFFFF
##BC374A	1.00	5.55	3.78	5.55
#FFFFFF	5.55	1.00	21.00	1.00
#000000	3.78	21.00	1.00	21.00
##FFFFFF	5.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A574A

Deuteranopia (green-blind)

#7C7246

Tritanopia (blue-blind)

#CE123F

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bc374a;
/* rgb */ color: rgb(188, 55, 74);
/* oklch */ color: oklch(53.9% 0.169 16.9);

Tailwind

colors: {
  custom: {
    50: '#d7777c',
    500: '#bc374a',
    950: '#000000',
  },
}

SCSS

$custom: #bc374a;
$custom-light: #d7777c;
$custom-dark: #000000;

JSON

{
  "hex": "#bc374a",
  "rgb": {
    "r": 188,
    "g": 55,
    "b": 74
  },
  "hsl": {
    "h": 351.429,
    "s": 54.733,
    "l": 47.647
  },
  "oklch": {
    "l": 0.53932,
    "c": 0.16864,
    "h": 16.9
  },
  "luminance": 0.13918
}

Semantic roles & 50–950 ramp

primary

#BC374A

secondary

#86C9BF

accent

#DEC94A

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BC374A

Body copy rendered with the generated semantic roles for this colour.

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