#BC354E#BC354E

#BC354E is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.8% C 0.171 H 14.6°. Best body text is #FFFFFF at 5.59:1 contrast (WCAG AA passes).

Color values

HEX	#BC354E
RGB	rgb(188, 53, 78)
HSL	hsl(349, 56%, 47%)
HSV	hsv(349, 72%, 74%)
CMYK	cmyk(0%, 71.8%, 58.5%, 26.3%)
CIE-LAB	lab(43.93, 55.00, 17.40)
CIE-LCH	lch(43.93, 57.69, 17.55°)
OKLab	oklab(53.82% 0.1653 0.043)
OKLCH	oklch(53.82% 0.171 14.6)
XYZ	xyz(23.3896, 13.7909, 8.6365)
Luminance	0.1379 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC354E #35BCA3

analogous

#BC3592 #BC354E #BC6035

triadic

#BC354E #4EBC35 #354EBC

tetradic

#BC354E #92BC35 #35BCA3 #6035BC

square

#BC354E #92BC35 #35BCA3 #6035BC

split-complementary

#BC354E #35BC60 #3592BC

monochromatic

#5D1A26 #8C283A #BC354E #D15D72 #DF8D9C

Accessibility & contrast

On white

5.59

#BC354E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.76

#BC354E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC354E

5.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC354E	#FFFFFF	#000000	##FFFFFF
##BC354E	1.00	5.59	3.76	5.59
#FFFFFF	5.59	1.00	21.00	1.00
#000000	3.76	21.00	1.00	21.00
##FFFFFF	5.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58564E

Deuteranopia (green-blind)

#7B724A

Tritanopia (blue-blind)

#CE0F3F

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bc354e;
/* rgb */ color: rgb(188, 53, 78);
/* oklch */ color: oklch(53.8% 0.171 14.6);

Tailwind

colors: {
  custom: {
    50: '#d7767f',
    500: '#bc354e',
    950: '#000000',
  },
}

SCSS

$custom: #bc354e;
$custom-light: #d7767f;
$custom-dark: #000000;

JSON

{
  "hex": "#bc354e",
  "rgb": {
    "r": 188,
    "g": 53,
    "b": 78
  },
  "hsl": {
    "h": 348.889,
    "s": 56.017,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53818,
    "c": 0.1708,
    "h": 14.6
  },
  "luminance": 0.13788
}

Semantic roles & 50–950 ramp

primary

#BC354E

secondary

#84C9BC

accent

#DFC348

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BC354E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →