#BC3548#BC3548

#BC3548 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.7% C 0.171 H 17.3°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#BC3548
RGB	rgb(188, 53, 72)
HSL	hsl(352, 56%, 47%)
HSV	hsv(352, 72%, 74%)
CMYK	cmyk(0%, 71.8%, 61.7%, 26.3%)
CIE-LAB	lab(43.81, 54.60, 20.94)
CIE-LCH	lch(43.81, 58.47, 20.99°)
OKLab	oklab(53.69% 0.1629 0.0508)
OKLCH	oklch(53.69% 0.171 17.3)
XYZ	xyz(23.1842, 13.7088, 7.5549)
Luminance	0.1371 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC3548 #35BCA9

analogous

#BC358B #BC3548 #BC6635

triadic

#BC3548 #48BC35 #3548BC

tetradic

#BC3548 #8BBC35 #35BCA9 #6635BC

square

#BC3548 #8BBC35 #35BCA9 #6635BC

split-complementary

#BC3548 #35BC66 #358BBC

monochromatic

#5D1A23 #8C2836 #BC3548 #D15D6D #DF8D98

Accessibility & contrast

On white

5.61

#BC3548 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#BC3548 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC3548

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC3548	#FFFFFF	#000000	##FFFFFF
##BC3548	1.00	5.61	3.74	5.61
#FFFFFF	5.61	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595648

Deuteranopia (green-blind)

#7C7244

Tritanopia (blue-blind)

#CE0B3D

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bc3548;
/* rgb */ color: rgb(188, 53, 72);
/* oklch */ color: oklch(53.7% 0.171 17.3);

Tailwind

colors: {
  custom: {
    50: '#d7767a',
    500: '#bc3548',
    950: '#000000',
  },
}

SCSS

$custom: #bc3548;
$custom-light: #d7767a;
$custom-dark: #000000;

JSON

{
  "hex": "#bc3548",
  "rgb": {
    "r": 188,
    "g": 53,
    "b": 72
  },
  "hsl": {
    "h": 351.556,
    "s": 56.017,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53691,
    "c": 0.17068,
    "h": 17.3
  },
  "luminance": 0.13705
}

Semantic roles & 50–950 ramp

primary

#BC3548

secondary

#84C9BF

accent

#DFCA48

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BC3548

Body copy rendered with the generated semantic roles for this colour.

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