#BC3540#BC3540

#BC3540 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.5% C 0.171 H 20.8°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#BC3540
RGB	rgb(188, 53, 64)
HSL	hsl(355, 56%, 47%)
HSV	hsv(355, 72%, 74%)
CMYK	cmyk(0%, 71.8%, 66%, 26.3%)
CIE-LAB	lab(43.67, 54.11, 25.65)
CIE-LCH	lch(43.67, 59.88, 25.36°)
OKLab	oklab(53.54% 0.1598 0.0607)
OKLCH	oklch(53.54% 0.171 20.8)
XYZ	xyz(22.9400, 13.6111, 6.2688)
Luminance	0.1361 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC3540 #35BCB1

analogous

#BC3584 #BC3540 #BC6D35

triadic

#BC3540 #40BC35 #3540BC

tetradic

#BC3540 #84BC35 #35BCB1 #6D35BC

square

#BC3540 #84BC35 #35BCB1 #6D35BC

split-complementary

#BC3540 #35BC6D #3584BC

monochromatic

#5D1A1F #8C2830 #BC3540 #D15D66 #DF8D93

Accessibility & contrast

On white

5.64

#BC3540 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BC3540 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC3540

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC3540	#FFFFFF	#000000	##FFFFFF
##BC3540	1.00	5.64	3.72	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B553F

Deuteranopia (green-blind)

#7D723C

Tritanopia (blue-blind)

#CE043A

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bc3540;
/* rgb */ color: rgb(188, 53, 64);
/* oklch */ color: oklch(53.5% 0.171 20.8);

Tailwind

colors: {
  custom: {
    50: '#d87674',
    500: '#bc3540',
    950: '#000000',
  },
}

SCSS

$custom: #bc3540;
$custom-light: #d87674;
$custom-dark: #000000;

JSON

{
  "hex": "#bc3540",
  "rgb": {
    "r": 188,
    "g": 53,
    "b": 64
  },
  "hsl": {
    "h": 355.111,
    "s": 56.017,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53539,
    "c": 0.17096,
    "h": 20.8
  },
  "luminance": 0.13608
}

Semantic roles & 50–950 ramp

primary

#BC3540

secondary

#84C9C3

accent

#DFD348

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BC3540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →