#BC344F#BC344F

#BC344F is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.7% C 0.172 H 13.9°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#BC344F
RGB	rgb(188, 52, 79)
HSL	hsl(348, 57%, 47%)
HSV	hsv(348, 72%, 74%)
CMYK	cmyk(0%, 72.3%, 58%, 26.3%)
CIE-LAB	lab(43.82, 55.43, 16.63)
CIE-LCH	lch(43.82, 57.88, 16.70°)
OKLab	oklab(53.74% 0.1669 0.0412)
OKLCH	oklch(53.74% 0.172 13.9)
XYZ	xyz(23.3806, 13.7152, 8.8118)
Luminance	0.1371 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC344F #34BCA1

analogous

#BC3493 #BC344F #BC5D34

triadic

#BC344F #4FBC34 #344FBC

tetradic

#BC344F #93BC34 #34BCA1 #5D34BC

square

#BC344F #93BC34 #34BCA1 #5D34BC

split-complementary

#BC344F #34BC5D #3493BC

monochromatic

#5C1927 #8C273B #BC344F #D25B73 #DF8B9C

Accessibility & contrast

On white

5.61

#BC344F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#BC344F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC344F

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC344F	#FFFFFF	#000000	##FFFFFF
##BC344F	1.00	5.61	3.74	5.61
#FFFFFF	5.61	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58564F

Deuteranopia (green-blind)

#7B724B

Tritanopia (blue-blind)

#CE0D3F

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bc344f;
/* rgb */ color: rgb(188, 52, 79);
/* oklch */ color: oklch(53.7% 0.172 13.9);

Tailwind

colors: {
  custom: {
    50: '#d77680',
    500: '#bc344f',
    950: '#000000',
  },
}

SCSS

$custom: #bc344f;
$custom-light: #d77680;
$custom-dark: #000000;

JSON

{
  "hex": "#bc344f",
  "rgb": {
    "r": 188,
    "g": 52,
    "b": 79
  },
  "hsl": {
    "h": 348.088,
    "s": 56.667,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53743,
    "c": 0.17189,
    "h": 13.9
  },
  "luminance": 0.13712
}

Semantic roles & 50–950 ramp

primary

#BC344F

secondary

#83C9BB

accent

#E0C248

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BC344F

Body copy rendered with the generated semantic roles for this colour.

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