#BC344E#BC344E

#BC344E is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.7% C 0.172 H 14.3°. Best body text is #FFFFFF at 5.62:1 contrast (WCAG AA passes).

Color values

HEX	#BC344E
RGB	rgb(188, 52, 78)
HSL	hsl(349, 57%, 47%)
HSV	hsv(349, 72%, 74%)
CMYK	cmyk(0%, 72.3%, 58.5%, 26.3%)
CIE-LAB	lab(43.80, 55.36, 17.22)
CIE-LCH	lch(43.80, 57.98, 17.28°)
OKLab	oklab(53.72% 0.1665 0.0426)
OKLCH	oklch(53.72% 0.172 14.3)
XYZ	xyz(23.3445, 13.7007, 8.6215)
Luminance	0.1370 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC344E #34BCA2

analogous

#BC3492 #BC344E #BC5E34

triadic

#BC344E #4EBC34 #344EBC

tetradic

#BC344E #92BC34 #34BCA2 #5E34BC

square

#BC344E #92BC34 #34BCA2 #5E34BC

split-complementary

#BC344E #34BC5E #3492BC

monochromatic

#5C1926 #8C273A #BC344E #D25B72 #DF8B9B

Accessibility & contrast

On white

5.62

#BC344E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#BC344E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC344E

5.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC344E	#FFFFFF	#000000	##FFFFFF
##BC344E	1.00	5.62	3.74	5.62
#FFFFFF	5.62	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58564E

Deuteranopia (green-blind)

#7B724A

Tritanopia (blue-blind)

#CE0C3F

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bc344e;
/* rgb */ color: rgb(188, 52, 78);
/* oklch */ color: oklch(53.7% 0.172 14.3);

Tailwind

colors: {
  custom: {
    50: '#d7767f',
    500: '#bc344e',
    950: '#000000',
  },
}

SCSS

$custom: #bc344e;
$custom-light: #d7767f;
$custom-dark: #000000;

JSON

{
  "hex": "#bc344e",
  "rgb": {
    "r": 188,
    "g": 52,
    "b": 78
  },
  "hsl": {
    "h": 348.529,
    "s": 56.667,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53721,
    "c": 0.17183,
    "h": 14.3
  },
  "luminance": 0.13697
}

Semantic roles & 50–950 ramp

primary

#BC344E

secondary

#83C9BC

accent

#E0C348

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BC344E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →