#BC294B#BC294B

#BC294B is a mid, vivid red. Relative luminance 0.128; OKLCH L 52.7% C 0.182 H 13.5°. Best body text is #FFFFFF at 5.90:1 contrast (WCAG AA passes).

Color values

HEX	#BC294B
RGB	rgb(188, 41, 75)
HSL	hsl(346, 64%, 45%)
HSV	hsv(346, 78%, 74%)
CMYK	cmyk(0%, 78.2%, 60.1%, 26.3%)
CIE-LAB	lab(42.44, 58.78, 17.27)
CIE-LCH	lch(42.44, 61.27, 16.37°)
OKLab	oklab(52.7% 0.1769 0.0425)
OKLCH	oklch(52.7% 0.182 13.5)
XYZ	xyz(22.8043, 12.7886, 7.9229)
Luminance	0.1278 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC294B #29BC9A

analogous

#BC2995 #BC294B #BC5029

triadic

#BC294B #4BBC29 #294BBC

tetradic

#BC294B #95BC29 #29BC9A #5029BC

square

#BC294B #95BC29 #29BC9A #5029BC

split-complementary

#BC294B #29BC50 #2995BC

monochromatic

#581323 #8A1E37 #BC294B #D84B6B #E37D94

Accessibility & contrast

On white

5.90

#BC294B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#BC294B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC294B

5.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC294B	#FFFFFF	#000000	##FFFFFF
##BC294B	1.00	5.90	3.56	5.90
#FFFFFF	5.90	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#53514B

Deuteranopia (green-blind)

#786F47

Tritanopia (blue-blind)

#CE0038

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #bc294b;
/* rgb */ color: rgb(188, 41, 75);
/* oklch */ color: oklch(52.7% 0.182 13.5);

Tailwind

colors: {
  custom: {
    50: '#d7717d',
    500: '#bc294b',
    950: '#000000',
  },
}

SCSS

$custom: #bc294b;
$custom-light: #d7717d;
$custom-dark: #000000;

JSON

{
  "hex": "#bc294b",
  "rgb": {
    "r": 188,
    "g": 41,
    "b": 75
  },
  "hsl": {
    "h": 346.122,
    "s": 64.192,
    "l": 44.902
  },
  "oklch": {
    "l": 0.52695,
    "c": 0.18197,
    "h": 13.5
  },
  "luminance": 0.12785
}

Semantic roles & 50–950 ramp

primary

#BC294B

secondary

#76CBB7

accent

#E7C141

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BC294B

Body copy rendered with the generated semantic roles for this colour.

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