#BC243D#BC243D
#BC243D is a mid, vivid red. Relative luminance 0.123; OKLCH L 52.0% C 0.186 H 18.5°. Best body text is #FFFFFF at 6.07:1 contrast (WCAG AA passes).
Color values
| HEX | #BC243D |
|---|---|
| RGB | rgb(188, 36, 61) |
| HSL | hsl(350, 68%, 44%) |
| HSV | hsv(350, 81%, 74%) |
| CMYK | cmyk(0%, 80.9%, 67.6%, 26.3%) |
| CIE-LAB | lab(41.68, 59.37, 24.99) |
| CIE-LCH | lch(41.68, 64.42, 22.83°) |
| OKLab | oklab(52.04% 0.176 0.0589) |
| OKLCH | oklch(52.04% 0.186 18.5) |
| XYZ | xyz(22.2147, 12.2935, 5.6172) |
| Luminance | 0.1229 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 1.77
Rose Red
#BE013C
ΔE00 2.64
Lipstick Red
#C0022F
ΔE00 3.20
Cherry (survey)
#CF0234
ΔE00 4.01
Ruby
#CA0147
ΔE00 4.22
Rouge
#AB1239
ΔE00 4.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BC243D #24BCA3
analogous
#BC2489 #BC243D #BC5724
triadic
#BC243D #3DBC24 #243DBC
tetradic
#BC243D #89BC24 #24BCA3 #5724BC
square
#BC243D #89BC24 #24BCA3 #5724BC
split-complementary
#BC243D #24BC57 #2489BC
monochromatic
#55101C #891A2C #BC243D #DB425B #E57688
Accessibility & contrast
On white
6.07
#BC243D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.46
#BC243D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BC243D
6.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BC243D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BC243D | 1.00 | 6.07 | 3.46 | 6.07 |
| #FFFFFF | 6.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#534E3D
Deuteranopia (green-blind)
#786E38
Tritanopia (blue-blind)
#CF002F
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #bc243d; /* rgb */ color: rgb(188, 36, 61); /* oklch */ color: oklch(52.0% 0.186 18.5);
Tailwind
colors: {
custom: {
50: '#d86f72',
500: '#bc243d',
950: '#000000',
},
}SCSS
$custom: #bc243d; $custom-light: #d86f72; $custom-dark: #000000;
JSON
{
"hex": "#bc243d",
"rgb": {
"r": 188,
"g": 36,
"b": 61
},
"hsl": {
"h": 350.132,
"s": 67.857,
"l": 43.922
},
"oklch": {
"l": 0.52045,
"c": 0.18561,
"h": 18.5
},
"luminance": 0.1229
}Semantic roles & 50–950 ramp
primary
#BC243D
secondary
#70CCBD
accent
#EBCE3D
background
#FEF7F6
surface
#FDEDEC
border
#D5C8C7
text
#160808
muted
#847B7B