#BB77B4#BB77B4

#BB77B4 is a light, moderate purple. Relative luminance 0.271; OKLCH L 66.1% C 0.117 H 330.5°. Best body text is #000000 at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#BB77B4
RGB	rgb(187, 119, 180)
HSL	hsl(306, 33%, 60%)
HSV	hsv(306, 36%, 73%)
CMYK	cmyk(0%, 36.4%, 3.7%, 26.7%)
CIE-LAB	lab(59.03, 36.11, -21.29)
CIE-LCH	lch(59.03, 41.92, 329.48°)
OKLab	oklab(66.12% 0.1018 -0.0576)
OKLCH	oklch(66.12% 0.117 330.5)
XYZ	xyz(35.3281, 27.0553, 46.5325)
Luminance	0.2705 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB77B4 #77BB7E

analogous

#A077BB #BB77B4 #BB7792

triadic

#BB77B4 #B4BB77 #77B4BB

tetradic

#BB77B4 #BBA077 #77BB7E #7792BB

square

#BB77B4 #BBA077 #77BB7E #7792BB

split-complementary

#BB77B4 #92BB77 #77BBA0

monochromatic

#7A3D74 #A3529B #BB77B4 #CFA0CB #E4C9E1

Accessibility & contrast

On white

3.28

#BB77B4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.41

#BB77B4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB77B4

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB77B4	#FFFFFF	#000000	##000000
##BB77B4	1.00	3.28	6.41	6.41
#FFFFFF	3.28	1.00	21.00	21.00
#000000	6.41	21.00	1.00	1.00
##000000	6.41	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#7588B6

Deuteranopia (green-blind)

#8691B2

Tritanopia (blue-blind)

#C07C8E

Achromatopsia (no color)

#8E8E8E

Design tokens & code

CSS

--color: #bb77b4;
/* rgb */ color: rgb(187, 119, 180);
/* oklch */ color: oklch(66.1% 0.117 330.5);

Tailwind

colors: {
  custom: {
    50: '#d09fca',
    500: '#bb77b4',
    950: '#000000',
  },
}

SCSS

$custom: #bb77b4;
$custom-light: #d09fca;
$custom-dark: #000000;

JSON

{
  "hex": "#bb77b4",
  "rgb": {
    "r": 187,
    "g": 119,
    "b": 180
  },
  "hsl": {
    "h": 306.176,
    "s": 33.333,
    "l": 60
  },
  "oklch": {
    "l": 0.6612,
    "c": 0.11697,
    "h": 330.5
  },
  "luminance": 0.27054
}

Semantic roles & 50–950 ramp

primary

#BB77B4

secondary

#BAD4BD

accent

#C9695E

background

#FCF9FC

surface

#F9F2F8

border

#D2CCD1

text

#140F13

muted

#827E82

Preview Lab

Preview with #BB77B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →