#BB5540#BB5540

#BB5540 is a mid, vivid red. Relative luminance 0.174; OKLCH L 57.4% C 0.137 H 33.2°. Best body text is #FFFFFF at 4.68:1 contrast (WCAG AA passes).

Color values

HEX#BB5540
RGBrgb(187, 85, 64)
HSLhsl(10, 49%, 49%)
HSVhsv(10, 66%, 73%)
CMYKcmyk(0%, 54.5%, 65.8%, 26.7%)
CIE-LABlab(48.80, 39.62, 31.93)
CIE-LCHlch(48.80, 50.88, 38.87°)
OKLaboklab(57.37% 0.1144 0.0748)
OKLCHoklch(57.37% 0.137 33.2)
XYZxyz(24.6697, 17.4350, 6.9157)
Luminance0.1743 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BB5540 #40A6BB
analogous
#BB4069 #BB5540 #BB9340
triadic
#BB5540 #40BB55 #5540BB
tetradic
#BB5540 #69BB40 #40A6BB #9340BB
square
#BB5540 #69BB40 #40A6BB #9340BB
split-complementary
#BB5540 #40BB93 #4069BB
monochromatic
#602C21 #8D4030 #BB5540 #CD7C6C #DCA599

Accessibility & contrast

On white

4.68
#BB5540 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.49
#BB5540 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB5540
4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BB5540#FFFFFF#000000##FFFFFF
##BB55401.004.684.494.68
#FFFFFF4.681.0021.001.00
#0000004.4921.001.0021.00
##FFFFFF4.681.0021.001.00

Color blindness preview

Protanopia (red-blind)
#70663E
Deuteranopia (green-blind)
#897C3E
Tritanopia (blue-blind)
#CD4150
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #bb5540;
/* rgb */ color: rgb(187, 85, 64);
/* oklch */ color: oklch(57.4% 0.137 33.2);
Tailwind
colors: {
  custom: {
    50: '#d58875',
    500: '#bb5540',
    950: '#000000',
  },
}
SCSS
$custom: #bb5540;
$custom-light: #d58875;
$custom-dark: #000000;
JSON
{
  "hex": "#bb5540",
  "rgb": {
    "r": 187,
    "g": 85,
    "b": 64
  },
  "hsl": {
    "h": 10.244,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.57367,
    "c": 0.13664,
    "h": 33.2
  },
  "luminance": 0.17432
}

Semantic roles & 50–950 ramp

primary
#BB5540
secondary
#8FBEC8
accent
#C1D94F
background
#FDF8F7
surface
#FBF0ED
border
#D4CBC8
text
#150B08
muted
#837C7B

Preview Lab

Preview with #BB5540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BB5540 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva