#BB4DAC#BB4DAC

#BB4DAC is a mid, vivid purple. Relative luminance 0.189; OKLCH L 59.7% C 0.180 H 333.2°. Best body text is #000000 at 4.77:1 contrast (WCAG AA passes).

Color values

HEX	#BB4DAC
RGB	rgb(187, 77, 172)
HSL	hsl(308, 45%, 52%)
HSV	hsv(308, 59%, 73%)
CMYK	cmyk(0%, 58.8%, 8%, 26.7%)
CIE-LAB	lab(50.52, 55.96, -29.80)
CIE-LCH	lch(50.52, 63.40, 331.96°)
OKLab	oklab(59.67% 0.1611 -0.0813)
OKLCH	oklch(59.67% 0.18 333.2)
XYZ	xyz(30.5938, 18.8533, 41.0494)
Luminance	0.1885 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB4DAC #4DBB5C

analogous

#934DBB #BB4DAC #BB4D75

triadic

#BB4DAC #ACBB4D #4DACBB

tetradic

#BB4DAC #BB934D #4DBB5C #4D75BB

square

#BB4DAC #BB934D #4DBB5C #4D75BB

split-complementary

#BB4DAC #75BB4D #4DBB93

monochromatic

#66275E #933886 #BB4DAC #CC79C1 #DDA6D5

Accessibility & contrast

On white

4.40

#BB4DAC on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.77

#BB4DAC on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB4DAC

4.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB4DAC	#FFFFFF	#000000	##000000
##BB4DAC	1.00	4.40	4.77	4.77
#FFFFFF	4.40	1.00	21.00	21.00
#000000	4.77	21.00	1.00	1.00
##000000	4.77	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A6EAF

Deuteranopia (green-blind)

#6D7EA9

Tritanopia (blue-blind)

#C35575

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bb4dac;
/* rgb */ color: rgb(187, 77, 172);
/* oklch */ color: oklch(59.7% 0.180 333.2);

Tailwind

colors: {
  custom: {
    50: '#d285c5',
    500: '#bb4dac',
    950: '#000000',
  },
}

SCSS

$custom: #bb4dac;
$custom-light: #d285c5;
$custom-dark: #000000;

JSON

{
  "hex": "#bb4dac",
  "rgb": {
    "r": 187,
    "g": 77,
    "b": 172
  },
  "hsl": {
    "h": 308.182,
    "s": 44.715,
    "l": 51.765
  },
  "oklch": {
    "l": 0.59673,
    "c": 0.1804,
    "h": 333.2
  },
  "luminance": 0.18851
}

Semantic roles & 50–950 ramp

primary

#BB4DAC

secondary

#9ACAA0

accent

#D46553

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#140B13

muted

#837C82

Preview Lab

Preview with #BB4DAC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →