#BB4DA9#BB4DA9

#BB4DA9 is a mid, vivid purple. Relative luminance 0.187; OKLCH L 59.5% C 0.178 H 334.4°. Best body text is #000000 at 4.75:1 contrast (WCAG AA passes).

Color values

HEX	#BB4DA9
RGB	rgb(187, 77, 169)
HSL	hsl(310, 45%, 52%)
HSV	hsv(310, 59%, 73%)
CMYK	cmyk(0%, 58.8%, 9.6%, 26.7%)
CIE-LAB	lab(50.38, 55.47, -28.25)
CIE-LCH	lch(50.38, 62.25, 333.01°)
OKLab	oklab(59.53% 0.1606 -0.0769)
OKLCH	oklch(59.53% 0.178 334.4)
XYZ	xyz(30.3090, 18.7394, 39.5491)
Luminance	0.1874 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB4DA9 #4DBB5F

analogous

#964DBB #BB4DA9 #BB4D72

triadic

#BB4DA9 #A9BB4D #4DA9BB

tetradic

#BB4DA9 #BB964D #4DBB5F #4D72BB

square

#BB4DA9 #BB964D #4DBB5F #4D72BB

split-complementary

#BB4DA9 #72BB4D #4DBB96

monochromatic

#66275C #933884 #BB4DA9 #CC79BE #DDA6D4

Accessibility & contrast

On white

4.42

#BB4DA9 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.75

#BB4DA9 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB4DA9

4.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB4DA9	#FFFFFF	#000000	##000000
##BB4DA9	1.00	4.42	4.75	4.75
#FFFFFF	4.42	1.00	21.00	21.00
#000000	4.75	21.00	1.00	1.00
##000000	4.75	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C6EAC

Deuteranopia (green-blind)

#6E7EA6

Tritanopia (blue-blind)

#C35474

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bb4da9;
/* rgb */ color: rgb(187, 77, 169);
/* oklch */ color: oklch(59.5% 0.178 334.4);

Tailwind

colors: {
  custom: {
    50: '#d285c3',
    500: '#bb4da9',
    950: '#000000',
  },
}

SCSS

$custom: #bb4da9;
$custom-light: #d285c3;
$custom-dark: #000000;

JSON

{
  "hex": "#bb4da9",
  "rgb": {
    "r": 187,
    "g": 77,
    "b": 169
  },
  "hsl": {
    "h": 309.818,
    "s": 44.715,
    "l": 51.765
  },
  "oklch": {
    "l": 0.59531,
    "c": 0.17803,
    "h": 334.4
  },
  "luminance": 0.18737
}

Semantic roles & 50–950 ramp

primary

#BB4DA9

secondary

#9ACAA2

accent

#D46853

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#140B12

muted

#837C81

Preview Lab

Preview with #BB4DA9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →