#BB4AD1#BB4AD1

#BB4AD1 is a mid, highly saturated purple. Relative luminance 0.201; OKLCH L 61.3% C 0.216 H 320.7°. Best body text is #000000 at 5.01:1 contrast (WCAG AA passes).

Color values

HEX	#BB4AD1
RGB	rgb(187, 74, 209)
HSL	hsl(290, 59%, 55%)
HSV	hsv(290, 65%, 82%)
CMYK	cmyk(10.5%, 64.6%, 0%, 18%)
CIE-LAB	lab(51.91, 63.76, -49.01)
CIE-LCH	lch(51.91, 80.42, 322.46°)
OKLab	oklab(61.3% 0.1674 -0.1368)
OKLCH	oklch(61.3% 0.216 320.7)
XYZ	xyz(34.4496, 20.0675, 62.3681)
Luminance	0.2007 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB4AD1 #60D14A

analogous

#774AD1 #BB4AD1 #D14AA3

triadic

#BB4AD1 #D1BB4A #4AD1BB

tetradic

#BB4AD1 #D1774A #60D14A #4AA3D1

square

#BB4AD1 #D1774A #60D14A #4AA3D1

split-complementary

#BB4AD1 #A3D14A #4AD177

monochromatic

#702180 #9B2DB1 #BB4AD1 #CD7BDD #E0ACEA

Accessibility & contrast

On white

4.19

#BB4AD1 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.01

#BB4AD1 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB4AD1

5.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB4AD1	#FFFFFF	#000000	##000000
##BB4AD1	1.00	4.19	5.01	5.01
#FFFFFF	4.19	1.00	21.00	21.00
#000000	5.01	21.00	1.00	1.00
##000000	5.01	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#2374D5

Deuteranopia (green-blind)

#5780CE

Tritanopia (blue-blind)

#BC6187

Achromatopsia (no color)

#7C7C7C

Design tokens & code

CSS

--color: #bb4ad1;
/* rgb */ color: rgb(187, 74, 209);
/* oklch */ color: oklch(61.3% 0.216 320.7);

Tailwind

colors: {
  custom: {
    50: '#d384e0',
    500: '#bb4ad1',
    950: '#000000',
  },
}

SCSS

$custom: #bb4ad1;
$custom-light: #d384e0;
$custom-dark: #000000;

JSON

{
  "hex": "#bb4ad1",
  "rgb": {
    "r": 187,
    "g": 74,
    "b": 209
  },
  "hsl": {
    "h": 290.222,
    "s": 59.471,
    "l": 55.49
  },
  "oklch": {
    "l": 0.61298,
    "c": 0.21617,
    "h": 320.7
  },
  "luminance": 0.20066
}

Semantic roles & 50–950 ramp

primary

#BB4AD1

secondary

#A8D89F

accent

#E3455F

background

#FDF8FD

surface

#FAF0FB

border

#D3CBD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BB4AD1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →