#BB4AD0#BB4AD0

#BB4AD0 is a mid, highly saturated purple. Relative luminance 0.200; OKLCH L 61.2% C 0.215 H 321.0°. Best body text is #000000 at 5.00:1 contrast (WCAG AA passes).

Color values

HEX	#BB4AD0
RGB	rgb(187, 74, 208)
HSL	hsl(291, 59%, 55%)
HSV	hsv(291, 64%, 82%)
CMYK	cmyk(10.1%, 64.4%, 0%, 18.4%)
CIE-LAB	lab(51.86, 63.58, -48.52)
CIE-LCH	lch(51.86, 79.98, 322.65°)
OKLab	oklab(61.24% 0.1674 -0.1354)
OKLCH	oklch(61.24% 0.215 321)
XYZ	xyz(34.3262, 20.0181, 61.7181)
Luminance	0.2002 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB4AD0 #5FD04A

analogous

#784AD0 #BB4AD0 #D04AA2

triadic

#BB4AD0 #D0BB4A #4AD0BB

tetradic

#BB4AD0 #D0784A #5FD04A #4AA2D0

square

#BB4AD0 #D0784A #5FD04A #4AA2D0

split-complementary

#BB4AD0 #A2D04A #4AD078

monochromatic

#70217F #9B2EAF #BB4AD0 #CD7BDD #E0ABE9

Accessibility & contrast

On white

4.20

#BB4AD0 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.00

#BB4AD0 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB4AD0

5.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB4AD0	#FFFFFF	#000000	##000000
##BB4AD0	1.00	4.20	5.00	5.00
#FFFFFF	4.20	1.00	21.00	21.00
#000000	5.00	21.00	1.00	1.00
##000000	5.00	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#2574D4

Deuteranopia (green-blind)

#5880CD

Tritanopia (blue-blind)

#BD6087

Achromatopsia (no color)

#7C7C7C

Design tokens & code

CSS

--color: #bb4ad0;
/* rgb */ color: rgb(187, 74, 208);
/* oklch */ color: oklch(61.2% 0.215 321.0);

Tailwind

colors: {
  custom: {
    50: '#d384df',
    500: '#bb4ad0',
    950: '#000000',
  },
}

SCSS

$custom: #bb4ad0;
$custom-light: #d384df;
$custom-dark: #000000;

JSON

{
  "hex": "#bb4ad0",
  "rgb": {
    "r": 187,
    "g": 74,
    "b": 208
  },
  "hsl": {
    "h": 290.597,
    "s": 58.772,
    "l": 55.294
  },
  "oklch": {
    "l": 0.61239,
    "c": 0.21529,
    "h": 321
  },
  "luminance": 0.20016
}

Semantic roles & 50–950 ramp

primary

#BB4AD0

secondary

#A8D79F

accent

#E2465E

background

#FDF8FD

surface

#FAF0FB

border

#D3CBD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BB4AD0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →