#BB4AA9#BB4AA9

#BB4AA9 is a mid, vivid purple. Relative luminance 0.183; OKLCH L 59.2% C 0.182 H 334.3°. Best body text is #000000 at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BB4AA9
RGB	rgb(187, 74, 169)
HSL	hsl(310, 45%, 51%)
HSV	hsv(310, 60%, 73%)
CMYK	cmyk(0%, 60.4%, 9.6%, 26.7%)
CIE-LAB	lab(49.89, 56.80, -29.01)
CIE-LCH	lch(49.89, 63.78, 332.95°)
OKLab	oklab(59.17% 0.1645 -0.079)
OKLCH	oklch(59.17% 0.182 334.3)
XYZ	xyz(30.1039, 18.3292, 39.4808)
Luminance	0.1833 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB4AA9 #4ABB5C

analogous

#954ABB #BB4AA9 #BB4A70

triadic

#BB4AA9 #A9BB4A #4AA9BB

tetradic

#BB4AA9 #BB954A #4ABB5C #4A70BB

square

#BB4AA9 #BB954A #4ABB5C #4A70BB

split-complementary

#BB4AA9 #70BB4A #4ABB95

monochromatic

#65265B #913783 #BB4AA9 #CC76BE #DCA3D3

Accessibility & contrast

On white

4.50

#BB4AA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.67

#BB4AA9 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB4AA9

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB4AA9	#FFFFFF	#000000	##000000
##BB4AA9	1.00	4.50	4.67	4.67
#FFFFFF	4.50	1.00	21.00	21.00
#000000	4.67	21.00	1.00	1.00
##000000	4.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#496CAC

Deuteranopia (green-blind)

#6C7DA6

Tritanopia (blue-blind)

#C35273

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bb4aa9;
/* rgb */ color: rgb(187, 74, 169);
/* oklch */ color: oklch(59.2% 0.182 334.3);

Tailwind

colors: {
  custom: {
    50: '#d283c3',
    500: '#bb4aa9',
    950: '#000000',
  },
}

SCSS

$custom: #bb4aa9;
$custom-light: #d283c3;
$custom-dark: #000000;

JSON

{
  "hex": "#bb4aa9",
  "rgb": {
    "r": 187,
    "g": 74,
    "b": 169
  },
  "hsl": {
    "h": 309.558,
    "s": 45.382,
    "l": 51.176
  },
  "oklch": {
    "l": 0.59173,
    "c": 0.18246,
    "h": 334.3
  },
  "luminance": 0.18327
}

Semantic roles & 50–950 ramp

primary

#BB4AA9

secondary

#97C99F

accent

#D56753

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140B12

muted

#837C81

Preview Lab

Preview with #BB4AA9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →