#BB49AD#BB49AD

#BB49AD is a mid, vivid purple. Relative luminance 0.183; OKLCH L 59.3% C 0.187 H 332.8°. Best body text is #000000 at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BB49AD
RGB	rgb(187, 73, 173)
HSL	hsl(307, 46%, 51%)
HSV	hsv(307, 61%, 73%)
CMYK	cmyk(0%, 61%, 7.5%, 26.7%)
CIE-LAB	lab(49.92, 57.88, -31.32)
CIE-LCH	lch(49.92, 65.81, 331.58°)
OKLab	oklab(59.25% 0.1663 -0.0856)
OKLCH	oklch(59.25% 0.187 332.8)
XYZ	xyz(30.4189, 18.3493, 41.4667)
Luminance	0.1835 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB49AD #49BB57

analogous

#9049BB #BB49AD #BB4974

triadic

#BB49AD #ADBB49 #49ADBB

tetradic

#BB49AD #BB9049 #49BB57 #4974BB

square

#BB49AD #BB9049 #49BB57 #4974BB

split-complementary

#BB49AD #74BB49 #49BB90

monochromatic

#64255C #913686 #BB49AD #CC76C1 #DCA2D5

Accessibility & contrast

On white

4.50

#BB49AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.67

#BB49AD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB49AD

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB49AD	#FFFFFF	#000000	##000000
##BB49AD	1.00	4.50	4.67	4.67
#FFFFFF	4.50	1.00	21.00	21.00
#000000	4.67	21.00	1.00	1.00
##000000	4.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#456CB0

Deuteranopia (green-blind)

#6A7DAA

Tritanopia (blue-blind)

#C35274

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bb49ad;
/* rgb */ color: rgb(187, 73, 173);
/* oklch */ color: oklch(59.3% 0.187 332.8);

Tailwind

colors: {
  custom: {
    50: '#d283c6',
    500: '#bb49ad',
    950: '#000000',
  },
}

SCSS

$custom: #bb49ad;
$custom-light: #d283c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bb49ad",
  "rgb": {
    "r": 187,
    "g": 73,
    "b": 173
  },
  "hsl": {
    "h": 307.368,
    "s": 45.6,
    "l": 50.98
  },
  "oklch": {
    "l": 0.59251,
    "c": 0.18704,
    "h": 332.8
  },
  "luminance": 0.18347
}

Semantic roles & 50–950 ramp

primary

#BB49AD

secondary

#97C99D

accent

#D56353

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140B13

muted

#837C82

Preview Lab

Preview with #BB49AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →