#BB4540#BB4540

#BB4540 is a mid, vivid red. Relative luminance 0.152; OKLCH L 55.2% C 0.154 H 25.8°. Best body text is #FFFFFF at 5.20:1 contrast (WCAG AA passes).

Color values

HEX	#BB4540
RGB	rgb(187, 69, 64)
HSL	hsl(2, 49%, 49%)
HSV	hsv(2, 66%, 73%)
CMYK	cmyk(0%, 63.1%, 65.8%, 26.7%)
CIE-LAB	lab(45.90, 47.23, 28.39)
CIE-LCH	lch(45.90, 55.11, 31.01°)
OKLab	oklab(55.17% 0.1382 0.0669)
OKLCH	oklch(55.17% 0.154 25.8)
XYZ	xyz(23.5494, 15.1944, 6.5422)
Luminance	0.1519 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB4540 #40B6BB

analogous

#BB4079 #BB4540 #BB8340

triadic

#BB4540 #40BB45 #4540BB

tetradic

#BB4540 #79BB40 #40B6BB #8340BB

square

#BB4540 #79BB40 #40B6BB #8340BB

split-complementary

#BB4540 #40BB83 #4079BB

monochromatic

#602321 #8D3430 #BB4540 #CD706C #DC9C99

Accessibility & contrast

On white

5.20

#BB4540 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.04

#BB4540 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB4540

5.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB4540	#FFFFFF	#000000	##FFFFFF
##BB4540	1.00	5.20	4.04	5.20
#FFFFFF	5.20	1.00	21.00	1.00
#000000	4.04	21.00	1.00	21.00
##FFFFFF	5.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645D3F

Deuteranopia (green-blind)

#82763D

Tritanopia (blue-blind)

#CD2B45

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bb4540;
/* rgb */ color: rgb(187, 69, 64);
/* oklch */ color: oklch(55.2% 0.154 25.8);

Tailwind

colors: {
  custom: {
    50: '#d67e75',
    500: '#bb4540',
    950: '#000000',
  },
}

SCSS

$custom: #bb4540;
$custom-light: #d67e75;
$custom-dark: #000000;

JSON

{
  "hex": "#bb4540",
  "rgb": {
    "r": 187,
    "g": 69,
    "b": 64
  },
  "hsl": {
    "h": 2.439,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.55174,
    "c": 0.15351,
    "h": 25.8
  },
  "luminance": 0.15191
}

Semantic roles & 50–950 ramp

primary

#BB4540

secondary

#8FC6C8

accent

#D3D94F

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BB4540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →