#BB44AD#BB44AD

#BB44AD is a mid, vivid purple. Relative luminance 0.177; OKLCH L 58.7% C 0.194 H 332.7°. Best body text is #FFFFFF at 4.62:1 contrast (WCAG AA passes).

Color values

HEX	#BB44AD
RGB	rgb(187, 68, 173)
HSL	hsl(307, 47%, 50%)
HSV	hsv(307, 64%, 73%)
CMYK	cmyk(0%, 63.6%, 7.5%, 26.7%)
CIE-LAB	lab(49.15, 59.99, -32.51)
CIE-LCH	lch(49.15, 68.24, 331.54°)
OKLab	oklab(58.69% 0.1724 -0.089)
OKLCH	oklch(58.69% 0.194 332.7)
XYZ	xyz(30.1035, 17.7185, 41.3615)
Luminance	0.1772 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB44AD #44BB52

analogous

#8E44BB #BB44AD #BB4471

triadic

#BB44AD #ADBB44 #44ADBB

tetradic

#BB44AD #BB8E44 #44BB52 #4471BB

square

#BB44AD #BB8E44 #44BB52 #4471BB

split-complementary

#BB44AD #71BB44 #44BB8E

monochromatic

#61235A #8E3483 #BB44AD #CB71C1 #DC9ED4

Accessibility & contrast

On white

4.62

#BB44AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.54

#BB44AD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BB44AD

4.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB44AD	#FFFFFF	#000000	##FFFFFF
##BB44AD	1.00	4.62	4.54	4.62
#FFFFFF	4.62	1.00	21.00	1.00
#000000	4.54	21.00	1.00	21.00
##FFFFFF	4.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#406AB0

Deuteranopia (green-blind)

#677BAA

Tritanopia (blue-blind)

#C34E72

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bb44ad;
/* rgb */ color: rgb(187, 68, 173);
/* oklch */ color: oklch(58.7% 0.194 332.7);

Tailwind

colors: {
  custom: {
    50: '#d380c6',
    500: '#bb44ad',
    950: '#000000',
  },
}

SCSS

$custom: #bb44ad;
$custom-light: #d380c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bb44ad",
  "rgb": {
    "r": 187,
    "g": 68,
    "b": 173
  },
  "hsl": {
    "h": 307.059,
    "s": 46.667,
    "l": 50
  },
  "oklch": {
    "l": 0.58693,
    "c": 0.19403,
    "h": 332.7
  },
  "luminance": 0.17716
}

Semantic roles & 50–950 ramp

primary

#BB44AD

secondary

#93C899

accent

#D66151

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140B13

muted

#837C82

Preview Lab

Preview with #BB44AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →