#BB4437#BB4437

#BB4437 is a mid, vivid red. Relative luminance 0.150; OKLCH L 54.9% C 0.156 H 29.3°. Best body text is #FFFFFF at 5.26:1 contrast (WCAG AA passes).

Color values

HEX#BB4437
RGBrgb(187, 68, 55)
HSLhsl(6, 55%, 47%)
HSVhsv(6, 71%, 73%)
CMYKcmyk(0%, 63.6%, 70.6%, 26.7%)
CIE-LABlab(45.60, 47.18, 33.28)
CIE-LCHlch(45.60, 57.74, 35.20°)
OKLaboklab(54.91% 0.1362 0.0763)
OKLCHoklch(54.91% 0.156 29.3)
XYZxyz(23.2527, 14.9781, 5.2803)
Luminance0.1497 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BB4437 #37AEBB
analogous
#BB376C #BB4437 #BB8637
triadic
#BB4437 #37BB44 #4437BB
tetradic
#BB4437 #6CBB37 #37AEBB #8637BB
square
#BB4437 #6CBB37 #37AEBB #8637BB
split-complementary
#BB4437 #37BB86 #376CBB
monochromatic
#5C221B #8C3329 #BB4437 #D06A5F #DE968E

Accessibility & contrast

On white

5.26
#BB4437 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.99
#BB4437 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB4437
5.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BB4437#FFFFFF#000000##FFFFFF
##BB44371.005.263.995.26
#FFFFFF5.261.0021.001.00
#0000003.9921.001.0021.00
##FFFFFF5.261.0021.001.00

Color blindness preview

Protanopia (red-blind)
#645C35
Deuteranopia (green-blind)
#827633
Tritanopia (blue-blind)
#CD2742
Achromatopsia (no color)
#6C6C6C

Design tokens & code

CSS
--color: #bb4437;
/* rgb */ color: rgb(187, 68, 55);
/* oklch */ color: oklch(54.9% 0.156 29.3);
Tailwind
colors: {
  custom: {
    50: '#d77d6e',
    500: '#bb4437',
    950: '#000000',
  },
}
SCSS
$custom: #bb4437;
$custom-light: #d77d6e;
$custom-dark: #000000;
JSON
{
  "hex": "#bb4437",
  "rgb": {
    "r": 187,
    "g": 68,
    "b": 55
  },
  "hsl": {
    "h": 5.909,
    "s": 54.545,
    "l": 47.451
  },
  "oklch": {
    "l": 0.5491,
    "c": 0.15612,
    "h": 29.3
  },
  "luminance": 0.14975
}

Semantic roles & 50–950 ramp

primary
#BB4437
secondary
#85C2C9
accent
#CFDE4A
background
#FEF7F6
surface
#FCEEEC
border
#D5C9C7
text
#160A07
muted
#847C7A

Preview Lab

Preview with #BB4437

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BB4437 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva