#BB40B8#BB40B8

#BB40B8 is a mid, highly saturated purple. Relative luminance 0.177; OKLCH L 58.8% C 0.208 H 328.8°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#BB40B8
RGB	rgb(187, 64, 184)
HSL	hsl(301, 49%, 49%)
HSV	hsv(301, 66%, 73%)
CMYK	cmyk(0%, 65.8%, 1.6%, 26.7%)
CIE-LAB	lab(49.12, 63.39, -39.00)
CIE-LCH	lch(49.12, 74.42, 328.40°)
OKLab	oklab(58.85% 0.1779 -0.1076)
OKLCH	oklch(58.85% 0.208 328.8)
XYZ	xyz(30.9783, 17.6945, 47.1218)
Luminance	0.1769 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB40B8 #40BB43

analogous

#8040BB #BB40B8 #BB407B

triadic

#BB40B8 #B8BB40 #40B8BB

tetradic

#BB40B8 #BB8040 #40BB43 #407BBB

square

#BB40B8 #BB8040 #40BB43 #407BBB

split-complementary

#BB40B8 #7BBB40 #40BB80

monochromatic

#60215E #8D308B #BB40B8 #CD6CCA #DC99DB

Accessibility & contrast

On white

4.63

#BB40B8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.54

#BB40B8 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BB40B8

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB40B8	#FFFFFF	#000000	##FFFFFF
##BB40B8	1.00	4.63	4.54	4.63
#FFFFFF	4.63	1.00	21.00	1.00
#000000	4.54	21.00	1.00	21.00
##FFFFFF	4.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#326ABB

Deuteranopia (green-blind)

#607BB5

Tritanopia (blue-blind)

#C15077

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bb40b8;
/* rgb */ color: rgb(187, 64, 184);
/* oklch */ color: oklch(58.8% 0.208 328.8);

Tailwind

colors: {
  custom: {
    50: '#d37ece',
    500: '#bb40b8',
    950: '#000000',
  },
}

SCSS

$custom: #bb40b8;
$custom-light: #d37ece;
$custom-dark: #000000;

JSON

{
  "hex": "#bb40b8",
  "rgb": {
    "r": 187,
    "g": 64,
    "b": 184
  },
  "hsl": {
    "h": 301.463,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.58849,
    "c": 0.20796,
    "h": 328.8
  },
  "luminance": 0.17692
}

Semantic roles & 50–950 ramp

primary

#BB40B8

secondary

#8FC890

accent

#D9534F

background

#FDF8FC

surface

#FAEFF9

border

#D3CAD2

text

#150B13

muted

#837C82

Preview Lab

Preview with #BB40B8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →