#BB40B0#BB40B0

#BB40B0 is a mid, highly saturated purple. Relative luminance 0.174; OKLCH L 58.4% C 0.202 H 331.6°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#BB40B0
RGB	rgb(187, 64, 176)
HSL	hsl(305, 49%, 49%)
HSV	hsv(305, 66%, 73%)
CMYK	cmyk(0%, 65.8%, 5.9%, 26.7%)
CIE-LAB	lab(48.72, 62.08, -34.95)
CIE-LCH	lch(48.72, 71.24, 330.62°)
OKLab	oklab(58.43% 0.1774 -0.0959)
OKLCH	oklch(58.43% 0.202 331.6)
XYZ	xyz(30.1634, 17.3685, 42.8297)
Luminance	0.1737 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB40B0 #40BB4B

analogous

#8940BB #BB40B0 #BB4073

triadic

#BB40B0 #B0BB40 #40B0BB

tetradic

#BB40B0 #BB8940 #40BB4B #4073BB

square

#BB40B0 #BB8940 #40BB4B #4073BB

split-complementary

#BB40B0 #73BB40 #40BB89

monochromatic

#60215A #8D3085 #BB40B0 #CD6CC4 #DC99D6

Accessibility & contrast

On white

4.69

#BB40B0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.47

#BB40B0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB40B0

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB40B0	#FFFFFF	#000000	##FFFFFF
##BB40B0	1.00	4.69	4.47	4.69
#FFFFFF	4.69	1.00	21.00	1.00
#000000	4.47	21.00	1.00	21.00
##FFFFFF	4.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3969B3

Deuteranopia (green-blind)

#647AAD

Tritanopia (blue-blind)

#C24C72

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bb40b0;
/* rgb */ color: rgb(187, 64, 176);
/* oklch */ color: oklch(58.4% 0.202 331.6);

Tailwind

colors: {
  custom: {
    50: '#d37ec8',
    500: '#bb40b0',
    950: '#000000',
  },
}

SCSS

$custom: #bb40b0;
$custom-light: #d37ec8;
$custom-dark: #000000;

JSON

{
  "hex": "#bb40b0",
  "rgb": {
    "r": 187,
    "g": 64,
    "b": 176
  },
  "hsl": {
    "h": 305.366,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.58427,
    "c": 0.20167,
    "h": 331.6
  },
  "luminance": 0.17366
}

Semantic roles & 50–950 ramp

primary

#BB40B0

secondary

#8FC894

accent

#D95C4F

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BB40B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →