#BB40AC#BB40AC

#BB40AC is a mid, vivid purple. Relative luminance 0.172; OKLCH L 58.2% C 0.199 H 333.0°. Best body text is #FFFFFF at 4.73:1 contrast (WCAG AA passes).

Color values

HEX	#BB40AC
RGB	rgb(187, 64, 172)
HSL	hsl(307, 49%, 49%)
HSV	hsv(307, 66%, 73%)
CMYK	cmyk(0%, 65.8%, 8%, 26.7%)
CIE-LAB	lab(48.53, 61.44, -32.91)
CIE-LCH	lch(48.53, 69.70, 331.83°)
OKLab	oklab(58.22% 0.177 -0.0901)
OKLCH	oklch(58.22% 0.199 333)
XYZ	xyz(29.7734, 17.2125, 40.7759)
Luminance	0.1721 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB40AC #40BB4F

analogous

#8D40BB #BB40AC #BB406F

triadic

#BB40AC #ACBB40 #40ACBB

tetradic

#BB40AC #BB8D40 #40BB4F #406FBB

square

#BB40AC #BB8D40 #40BB4F #406FBB

split-complementary

#BB40AC #6FBB40 #40BB8D

monochromatic

#602158 #8D3082 #BB40AC #CD6CC1 #DC99D4

Accessibility & contrast

On white

4.73

#BB40AC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.44

#BB40AC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB40AC

4.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB40AC	#FFFFFF	#000000	##FFFFFF
##BB40AC	1.00	4.73	4.44	4.73
#FFFFFF	4.73	1.00	21.00	1.00
#000000	4.44	21.00	1.00	21.00
##FFFFFF	4.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C68AF

Deuteranopia (green-blind)

#667AA9

Tritanopia (blue-blind)

#C34B70

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bb40ac;
/* rgb */ color: rgb(187, 64, 172);
/* oklch */ color: oklch(58.2% 0.199 333.0);

Tailwind

colors: {
  custom: {
    50: '#d37ec5',
    500: '#bb40ac',
    950: '#000000',
  },
}

SCSS

$custom: #bb40ac;
$custom-light: #d37ec5;
$custom-dark: #000000;

JSON

{
  "hex": "#bb40ac",
  "rgb": {
    "r": 187,
    "g": 64,
    "b": 172
  },
  "hsl": {
    "h": 307.317,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.58223,
    "c": 0.1986,
    "h": 333
  },
  "luminance": 0.1721
}

Semantic roles & 50–950 ramp

primary

#BB40AC

secondary

#8FC896

accent

#D9604F

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BB40AC

Body copy rendered with the generated semantic roles for this colour.

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