#BB404F#BB404F

#BB404F is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.9% C 0.158 H 17.0°. Best body text is #FFFFFF at 5.30:1 contrast (WCAG AA passes).

Color values

HEX	#BB404F
RGB	rgb(187, 64, 79)
HSL	hsl(353, 49%, 49%)
HSV	hsv(353, 66%, 73%)
CMYK	cmyk(0%, 65.8%, 57.8%, 26.7%)
CIE-LAB	lab(45.36, 50.41, 18.66)
CIE-LCH	lch(45.36, 53.75, 20.31°)
OKLab	oklab(54.85% 0.1509 0.046)
OKLCH	oklch(54.85% 0.158 17)
XYZ	xyz(23.7404, 14.7993, 9.0020)
Luminance	0.1480 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB404F #40BBAC

analogous

#BB408D #BB404F #BB6F40

triadic

#BB404F #4FBB40 #404FBB

tetradic

#BB404F #8DBB40 #40BBAC #6F40BB

square

#BB404F #8DBB40 #40BBAC #6F40BB

split-complementary

#BB404F #40BB6F #408DBB

monochromatic

#602128 #8D303C #BB404F #CD6C77 #DC99A1

Accessibility & contrast

On white

5.30

#BB404F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.96

#BB404F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB404F

5.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB404F	#FFFFFF	#000000	##FFFFFF
##BB404F	1.00	5.30	3.96	5.30
#FFFFFF	5.30	1.00	21.00	1.00
#000000	3.96	21.00	1.00	21.00
##FFFFFF	5.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5B4F

Deuteranopia (green-blind)

#7E754C

Tritanopia (blue-blind)

#CC2746

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bb404f;
/* rgb */ color: rgb(187, 64, 79);
/* oklch */ color: oklch(54.9% 0.158 17.0);

Tailwind

colors: {
  custom: {
    50: '#d67c80',
    500: '#bb404f',
    950: '#000000',
  },
}

SCSS

$custom: #bb404f;
$custom-light: #d67c80;
$custom-dark: #000000;

JSON

{
  "hex": "#bb404f",
  "rgb": {
    "r": 187,
    "g": 64,
    "b": 79
  },
  "hsl": {
    "h": 352.683,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.54854,
    "c": 0.1578,
    "h": 17
  },
  "luminance": 0.14796
}

Semantic roles & 50–950 ramp

primary

#BB404F

secondary

#8FC8C1

accent

#D9C84F

background

#FDF7F7

surface

#FBEEEE

border

#D4C9C9

text

#150A0A

muted

#837C7C

Preview Lab

Preview with #BB404F

Body copy rendered with the generated semantic roles for this colour.

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