#BB3E40#BB3E40

#BB3E40 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.3% C 0.161 H 23.4°. Best body text is #FFFFFF at 5.42:1 contrast (WCAG AA passes).

Color values

HEX	#BB3E40
RGB	rgb(187, 62, 64)
HSL	hsl(359, 50%, 49%)
HSV	hsv(359, 67%, 73%)
CMYK	cmyk(0%, 66.8%, 65.8%, 26.7%)
CIE-LAB	lab(44.78, 50.25, 27.00)
CIE-LCH	lch(44.78, 57.05, 28.25°)
OKLab	oklab(54.33% 0.1477 0.0638)
OKLCH	oklch(54.33% 0.161 23.4)
XYZ	xyz(23.1439, 14.3835, 6.4071)
Luminance	0.1438 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB3E40 #3EBBB9

analogous

#BB3E7F #BB3E40 #BB7B3E

triadic

#BB3E40 #40BB3E #3E40BB

tetradic

#BB3E40 #7FBB3E #3EBBB9 #7B3EBB

square

#BB3E40 #7FBB3E #3EBBB9 #7B3EBB

split-complementary

#BB3E40 #3EBB7B #3E7FBB

monochromatic

#5F2021 #8D2F30 #BB3E40 #CD696B #DC9798

Accessibility & contrast

On white

5.42

#BB3E40 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#BB3E40 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB3E40

5.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB3E40	#FFFFFF	#000000	##FFFFFF
##BB3E40	1.00	5.42	3.88	5.42
#FFFFFF	5.42	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#60593F

Deuteranopia (green-blind)

#7F743C

Tritanopia (blue-blind)

#CD1F40

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bb3e40;
/* rgb */ color: rgb(187, 62, 64);
/* oklch */ color: oklch(54.3% 0.161 23.4);

Tailwind

colors: {
  custom: {
    50: '#d77a75',
    500: '#bb3e40',
    950: '#000000',
  },
}

SCSS

$custom: #bb3e40;
$custom-light: #d77a75;
$custom-dark: #000000;

JSON

{
  "hex": "#bb3e40",
  "rgb": {
    "r": 187,
    "g": 62,
    "b": 64
  },
  "hsl": {
    "h": 359.04,
    "s": 50.201,
    "l": 48.824
  },
  "oklch": {
    "l": 0.54332,
    "c": 0.16088,
    "h": 23.4
  },
  "luminance": 0.1438
}

Semantic roles & 50–950 ramp

primary

#BB3E40

secondary

#8DC8C7

accent

#DAD74E

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BB3E40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →