#BB3D49#BB3D49

#BB3D49 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.4% C 0.161 H 18.9°. Best body text is #FFFFFF at 5.42:1 contrast (WCAG AA passes).

Color values

HEX	#BB3D49
RGB	rgb(187, 61, 73)
HSL	hsl(354, 51%, 49%)
HSV	hsv(354, 67%, 73%)
CMYK	cmyk(0%, 67.4%, 61%, 26.7%)
CIE-LAB	lab(44.78, 51.23, 21.56)
CIE-LCH	lch(44.78, 55.59, 22.82°)
OKLab	oklab(54.39% 0.1525 0.0524)
OKLCH	oklch(54.39% 0.161 18.9)
XYZ	xyz(23.3671, 14.3866, 7.8485)
Luminance	0.1438 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB3D49 #3DBBAF

analogous

#BB3D88 #BB3D49 #BB703D

triadic

#BB3D49 #49BB3D #3D49BB

tetradic

#BB3D49 #88BB3D #3DBBAF #703DBB

square

#BB3D49 #88BB3D #3DBBAF #703DBB

split-complementary

#BB3D49 #3DBB70 #3D88BB

monochromatic

#5F1F25 #8D2E37 #BB3D49 #CE6871 #DD969C

Accessibility & contrast

On white

5.42

#BB3D49 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#BB3D49 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB3D49

5.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB3D49	#FFFFFF	#000000	##FFFFFF
##BB3D49	1.00	5.42	3.88	5.42
#FFFFFF	5.42	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E5949

Deuteranopia (green-blind)

#7E7446

Tritanopia (blue-blind)

#CD2042

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bb3d49;
/* rgb */ color: rgb(187, 61, 73);
/* oklch */ color: oklch(54.4% 0.161 18.9);

Tailwind

colors: {
  custom: {
    50: '#d67a7b',
    500: '#bb3d49',
    950: '#000000',
  },
}

SCSS

$custom: #bb3d49;
$custom-light: #d67a7b;
$custom-dark: #000000;

JSON

{
  "hex": "#bb3d49",
  "rgb": {
    "r": 187,
    "g": 61,
    "b": 73
  },
  "hsl": {
    "h": 354.286,
    "s": 50.806,
    "l": 48.627
  },
  "oklch": {
    "l": 0.54386,
    "c": 0.16126,
    "h": 18.9
  },
  "luminance": 0.14383
}

Semantic roles & 50–950 ramp

primary

#BB3D49

secondary

#8CC8C2

accent

#DACD4E

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BB3D49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →