#BB39AB#BB39AB

#BB39AB is a mid, highly saturated purple. Relative luminance 0.164; OKLCH L 57.5% C 0.207 H 333.3°. Best body text is #FFFFFF at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#BB39AB
RGB	rgb(187, 57, 171)
HSL	hsl(307, 53%, 48%)
HSV	hsv(307, 70%, 73%)
CMYK	cmyk(0%, 69.5%, 8.6%, 26.7%)
CIE-LAB	lab(47.54, 63.92, -33.87)
CIE-LCH	lch(47.54, 72.34, 332.08°)
OKLab	oklab(57.49% 0.1846 -0.0928)
OKLCH	oklch(57.49% 0.207 333.3)
XYZ	xyz(29.3075, 16.4337, 40.1486)
Luminance	0.1643 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB39AB #39BB49

analogous

#8A39BB #BB39AB #BB396A

triadic

#BB39AB #ABBB39 #39ABBB

tetradic

#BB39AB #BB8A39 #39BB49 #396ABB

square

#BB39AB #BB8A39 #39BB49 #396ABB

split-complementary

#BB39AB #6ABB39 #39BB8A

monochromatic

#5D1C55 #8C2B80 #BB39AB #CF62C2 #DD91D4

Accessibility & contrast

On white

4.90

#BB39AB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.29

#BB39AB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB39AB

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB39AB	#FFFFFF	#000000	##FFFFFF
##BB39AB	1.00	4.90	4.29	4.90
#FFFFFF	4.90	1.00	21.00	1.00
#000000	4.29	21.00	1.00	21.00
##FFFFFF	4.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3565AE

Deuteranopia (green-blind)

#6377A8

Tritanopia (blue-blind)

#C3456D

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bb39ab;
/* rgb */ color: rgb(187, 57, 171);
/* oklch */ color: oklch(57.5% 0.207 333.3);

Tailwind

colors: {
  custom: {
    50: '#d37bc4',
    500: '#bb39ab',
    950: '#000000',
  },
}

SCSS

$custom: #bb39ab;
$custom-light: #d37bc4;
$custom-dark: #000000;

JSON

{
  "hex": "#bb39ab",
  "rgb": {
    "r": 187,
    "g": 57,
    "b": 171
  },
  "hsl": {
    "h": 307.385,
    "s": 53.279,
    "l": 47.843
  },
  "oklch": {
    "l": 0.57491,
    "c": 0.20661,
    "h": 333.3
  },
  "luminance": 0.16431
}

Semantic roles & 50–950 ramp

primary

#BB39AB

secondary

#87C88F

accent

#DD5D4B

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BB39AB

Body copy rendered with the generated semantic roles for this colour.

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