#BB3990#BB3990

#BB3990 is a mid, vivid pink. Relative luminance 0.155; OKLCH L 56.2% C 0.188 H 343.8°. Best body text is #FFFFFF at 5.12:1 contrast (WCAG AA passes).

Color values

HEX	#BB3990
RGB	rgb(187, 57, 144)
HSL	hsl(320, 53%, 48%)
HSV	hsv(320, 70%, 73%)
CMYK	cmyk(0%, 69.5%, 23%, 26.7%)
CIE-LAB	lab(46.32, 60.02, -19.66)
CIE-LCH	lch(46.32, 63.16, 341.86°)
OKLab	oklab(56.21% 0.1808 -0.0524)
OKLCH	oklch(56.21% 0.188 343.8)
XYZ	xyz(26.9916, 15.5074, 27.9519)
Luminance	0.1550 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB3990 #39BB64

analogous

#A539BB #BB3990 #BB394F

triadic

#BB3990 #90BB39 #3990BB

tetradic

#BB3990 #BBA539 #39BB64 #394FBB

square

#BB3990 #BBA539 #39BB64 #394FBB

split-complementary

#BB3990 #4FBB39 #39BBA5

monochromatic

#5D1C48 #8C2B6C #BB3990 #CF62AB #DD91C4

Accessibility & contrast

On white

5.12

#BB3990 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.10

#BB3990 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB3990

5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB3990	#FFFFFF	#000000	##FFFFFF
##BB3990	1.00	5.12	4.10	5.12
#FFFFFF	5.12	1.00	21.00	1.00
#000000	4.10	21.00	1.00	21.00
##FFFFFF	5.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#466092

Deuteranopia (green-blind)

#6D768D

Tritanopia (blue-blind)

#C7395F

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bb3990;
/* rgb */ color: rgb(187, 57, 144);
/* oklch */ color: oklch(56.2% 0.188 343.8);

Tailwind

colors: {
  custom: {
    50: '#d37ab0',
    500: '#bb3990',
    950: '#000000',
  },
}

SCSS

$custom: #bb3990;
$custom-light: #d37ab0;
$custom-dark: #000000;

JSON

{
  "hex": "#bb3990",
  "rgb": {
    "r": 187,
    "g": 57,
    "b": 144
  },
  "hsl": {
    "h": 319.846,
    "s": 53.279,
    "l": 47.843
  },
  "oklch": {
    "l": 0.56211,
    "c": 0.18822,
    "h": 343.8
  },
  "luminance": 0.15505
}

Semantic roles & 50–950 ramp

primary

#BB3990

secondary

#87C89D

accent

#DD7B4B

background

#FDF7FA

surface

#FBEEF5

border

#D4C9CF

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BB3990

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →