#BB3974#BB3974

#BB3974 is a mid, vivid pink. Relative luminance 0.148; OKLCH L 55.1% C 0.174 H 356.6°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#BB3974
RGB	rgb(187, 57, 116)
HSL	hsl(333, 53%, 48%)
HSV	hsv(333, 70%, 73%)
CMYK	cmyk(0%, 69.5%, 38%, 26.7%)
CIE-LAB	lab(45.30, 56.62, -4.17)
CIE-LCH	lch(45.30, 56.77, 355.78°)
OKLab	oklab(55.12% 0.1735 -0.0103)
OKLCH	oklch(55.12% 0.174 356.6)
XYZ	xyz(25.1106, 14.7550, 18.0453)
Luminance	0.1475 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB3974 #39BB80

analogous

#BB39B5 #BB3974 #BB3F39

triadic

#BB3974 #74BB39 #3974BB

tetradic

#BB3974 #B5BB39 #39BB80 #3F39BB

square

#BB3974 #B5BB39 #39BB80 #3F39BB

split-complementary

#BB3974 #39BB3F #39B5BB

monochromatic

#5D1C3A #8C2B57 #BB3974 #CF6294 #DD91B4

Accessibility & contrast

On white

5.32

#BB3974 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#BB3974 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB3974

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB3974	#FFFFFF	#000000	##FFFFFF
##BB3974	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#515C76

Deuteranopia (green-blind)

#757471

Tritanopia (blue-blind)

#CA2C52

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bb3974;
/* rgb */ color: rgb(187, 57, 116);
/* oklch */ color: oklch(55.1% 0.174 356.6);

Tailwind

colors: {
  custom: {
    50: '#d4799b',
    500: '#bb3974',
    950: '#000000',
  },
}

SCSS

$custom: #bb3974;
$custom-light: #d4799b;
$custom-dark: #000000;

JSON

{
  "hex": "#bb3974",
  "rgb": {
    "r": 187,
    "g": 57,
    "b": 116
  },
  "hsl": {
    "h": 332.769,
    "s": 53.279,
    "l": 47.843
  },
  "oklch": {
    "l": 0.55123,
    "c": 0.17379,
    "h": 356.6
  },
  "luminance": 0.14752
}

Semantic roles & 50–950 ramp

primary

#BB3974

secondary

#87C8AB

accent

#DD9B4B

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BB3974

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →