#BB3968#BB3968

#BB3968 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.7% C 0.170 H 2.5°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#BB3968
RGB	rgb(187, 57, 104)
HSL	hsl(338, 53%, 48%)
HSV	hsv(338, 70%, 73%)
CMYK	cmyk(0%, 69.5%, 44.4%, 26.7%)
CIE-LAB	lab(44.93, 55.38, 2.68)
CIE-LCH	lch(44.93, 55.45, 2.77°)
OKLab	oklab(54.74% 0.1695 0.0075)
OKLCH	oklch(54.74% 0.17 2.5)
XYZ	xyz(24.4572, 14.4936, 14.6037)
Luminance	0.1449 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB3968 #39BB8C

analogous

#BB39A9 #BB3968 #BB4B39

triadic

#BB3968 #68BB39 #3968BB

tetradic

#BB3968 #A9BB39 #39BB8C #4B39BB

square

#BB3968 #A9BB39 #39BB8C #4B39BB

split-complementary

#BB3968 #39BB4B #39A9BB

monochromatic

#5D1C34 #8C2B4E #BB3968 #CF6289 #DD91AD

Accessibility & contrast

On white

5.39

#BB3968 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#BB3968 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB3968

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB3968	#FFFFFF	#000000	##FFFFFF
##BB3968	1.00	5.39	3.90	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#555A69

Deuteranopia (green-blind)

#787465

Tritanopia (blue-blind)

#CB264C

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bb3968;
/* rgb */ color: rgb(187, 57, 104);
/* oklch */ color: oklch(54.7% 0.170 2.5);

Tailwind

colors: {
  custom: {
    50: '#d57992',
    500: '#bb3968',
    950: '#000000',
  },
}

SCSS

$custom: #bb3968;
$custom-light: #d57992;
$custom-dark: #000000;

JSON

{
  "hex": "#bb3968",
  "rgb": {
    "r": 187,
    "g": 57,
    "b": 104
  },
  "hsl": {
    "h": 338.308,
    "s": 53.279,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54735,
    "c": 0.16965,
    "h": 2.5
  },
  "luminance": 0.14491
}

Semantic roles & 50–950 ramp

primary

#BB3968

secondary

#87C8B1

accent

#DDA84B

background

#FDF7F9

surface

#FBEEF1

border

#D4C9CB

text

#150A0D

muted

#837C7E

Preview Lab

Preview with #BB3968

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →