#BB394C#BB394C

#BB394C is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.0% C 0.166 H 16.4°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX	#BB394C
RGB	rgb(187, 57, 76)
HSL	hsl(351, 53%, 48%)
HSV	hsv(351, 70%, 73%)
CMYK	cmyk(0%, 69.5%, 59.4%, 26.7%)
CIE-LAB	lab(44.26, 53.04, 19.03)
CIE-LCH	lch(44.26, 56.35, 19.74°)
OKLab	oklab(54.01% 0.1588 0.0467)
OKLCH	oklch(54.01% 0.166 16.4)
XYZ	xyz(23.2634, 14.0161, 8.3165)
Luminance	0.1401 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB394C #39BBA8

analogous

#BB398D #BB394C #BB6739

triadic

#BB394C #4CBB39 #394CBB

tetradic

#BB394C #8DBB39 #39BBA8 #6739BB

square

#BB394C #8DBB39 #39BBA8 #6739BB

split-complementary

#BB394C #39BB67 #398DBB

monochromatic

#5D1C26 #8C2B39 #BB394C #CF6272 #DD919C

Accessibility & contrast

On white

5.52

#BB394C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#BB394C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB394C

5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB394C	#FFFFFF	#000000	##FFFFFF
##BB394C	1.00	5.52	3.80	5.52
#FFFFFF	5.52	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B574C

Deuteranopia (green-blind)

#7C7349

Tritanopia (blue-blind)

#CD1941

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bb394c;
/* rgb */ color: rgb(187, 57, 76);
/* oklch */ color: oklch(54.0% 0.166 16.4);

Tailwind

colors: {
  custom: {
    50: '#d6787d',
    500: '#bb394c',
    950: '#000000',
  },
}

SCSS

$custom: #bb394c;
$custom-light: #d6787d;
$custom-dark: #000000;

JSON

{
  "hex": "#bb394c",
  "rgb": {
    "r": 187,
    "g": 57,
    "b": 76
  },
  "hsl": {
    "h": 351.231,
    "s": 53.279,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54012,
    "c": 0.16553,
    "h": 16.4
  },
  "luminance": 0.14013
}

Semantic roles & 50–950 ramp

primary

#BB394C

secondary

#87C8BF

accent

#DDC74B

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BB394C

Body copy rendered with the generated semantic roles for this colour.

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