#BB37A8#BB37A8

#BB37A8 is a mid, highly saturated purple. Relative luminance 0.161; OKLCH L 57.2% C 0.207 H 334.4°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#BB37A8
RGB	rgb(187, 55, 168)
HSL	hsl(309, 55%, 47%)
HSV	hsv(309, 71%, 73%)
CMYK	cmyk(0%, 70.6%, 10.2%, 26.7%)
CIE-LAB	lab(47.14, 64.17, -32.72)
CIE-LCH	lch(47.14, 72.03, 332.98°)
OKLab	oklab(57.16% 0.1864 -0.0895)
OKLCH	oklch(57.16% 0.207 334.4)
XYZ	xyz(28.9279, 16.1268, 38.6274)
Luminance	0.1612 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB37A8 #37BB4A

analogous

#8C37BB #BB37A8 #BB3766

triadic

#BB37A8 #A8BB37 #37A8BB

tetradic

#BB37A8 #BB8C37 #37BB4A #3766BB

square

#BB37A8 #BB8C37 #37BB4A #3766BB

split-complementary

#BB37A8 #66BB37 #37BB8C

monochromatic

#5C1B53 #8C297E #BB37A8 #D05FC0 #DE8ED2

Accessibility & contrast

On white

4.97

#BB37A8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.22

#BB37A8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB37A8

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB37A8	#FFFFFF	#000000	##FFFFFF
##BB37A8	1.00	4.97	4.22	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.22	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3563AB

Deuteranopia (green-blind)

#6477A5

Tritanopia (blue-blind)

#C4426B

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bb37a8;
/* rgb */ color: rgb(187, 55, 168);
/* oklch */ color: oklch(57.2% 0.207 334.4);

Tailwind

colors: {
  custom: {
    50: '#d37ac2',
    500: '#bb37a8',
    950: '#000000',
  },
}

SCSS

$custom: #bb37a8;
$custom-light: #d37ac2;
$custom-dark: #000000;

JSON

{
  "hex": "#bb37a8",
  "rgb": {
    "r": 187,
    "g": 55,
    "b": 168
  },
  "hsl": {
    "h": 308.636,
    "s": 54.545,
    "l": 47.451
  },
  "oklch": {
    "l": 0.57156,
    "c": 0.20678,
    "h": 334.4
  },
  "luminance": 0.16124
}

Semantic roles & 50–950 ramp

primary

#BB37A8

secondary

#85C98F

accent

#DE5F4A

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BB37A8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →